E-commerce Lighting Product Researcher
Budget: €250 – €750 EUR
Company Background:
We are an e-commerce company specializing in lighting, with a sales channel on Amazon. Our goal is to expand our product range and strengthen our market position by gaining insights into the best-performing niches and products.
Assignment:
We are looking for a product researcher to perform the following tasks:
1. Identification of Lighting Niches:
- Research and identify various lighting niches such as wall lights, solar lights, rechargeable lights, etc.
- Analyze the popularity and growth of these niches on Amazon.
2. Analysis of Best-Selling Products:
- Identify the best-selling lighting products on Amazon.
- Analyze product features, prices, customer reviews, and sales volumes of these products.
3. Potential Niches and Keywords:
- Conduct keyword research to determine which niches and keywords have the most potential for our lighting products.
- Assess the search volume, competition, and trends for these keywords.
4. Competitor Analysis:
- Analyze the main competitors in the identified niches.
- Research their product range, marketing strategies, pricing, customer reviews, and unique selling points (USPs).
5. Product Improvements:
- Determine what can be improved in our existing products to better compete with best-selling products.
- Provide recommendations for product development based on customer feedback and market trends.
6. Additional Tasks:
- Provide periodic reports and updates on progress and findings.
- Collaborate with the marketing and product development team to support strategic decisions.
Desired Skills and Experience:
- Experience in product research and data analysis, preferably in the e-commerce sector.
- Knowledge of Amazon’s sales platform.
- Strong analytical skills and the ability to make data-driven recommendations.
- Experience with tools such as Jungle Scout, Helium 10, and Google Keyword Planner is a plus.
- Excellent communication skills and the ability to write clear and concise reports.
We are an e-commerce company specializing in lighting, with a sales channel on Amazon. Our goal is to expand our product range and strengthen our market position by gaining insights into the best-performing niches and products.
Assignment:
We are looking for a product researcher to perform the following tasks:
1. Identification of Lighting Niches:
- Research and identify various lighting niches such as wall lights, solar lights, rechargeable lights, etc.
- Analyze the popularity and growth of these niches on Amazon.
2. Analysis of Best-Selling Products:
- Identify the best-selling lighting products on Amazon.
- Analyze product features, prices, customer reviews, and sales volumes of these products.
3. Potential Niches and Keywords:
- Conduct keyword research to determine which niches and keywords have the most potential for our lighting products.
- Assess the search volume, competition, and trends for these keywords.
4. Competitor Analysis:
- Analyze the main competitors in the identified niches.
- Research their product range, marketing strategies, pricing, customer reviews, and unique selling points (USPs).
5. Product Improvements:
- Determine what can be improved in our existing products to better compete with best-selling products.
- Provide recommendations for product development based on customer feedback and market trends.
6. Additional Tasks:
- Provide periodic reports and updates on progress and findings.
- Collaborate with the marketing and product development team to support strategic decisions.
Desired Skills and Experience:
- Experience in product research and data analysis, preferably in the e-commerce sector.
- Knowledge of Amazon’s sales platform.
- Strong analytical skills and the ability to make data-driven recommendations.
- Experience with tools such as Jungle Scout, Helium 10, and Google Keyword Planner is a plus.
- Excellent communication skills and the ability to write clear and concise reports.