Demand Generation
Budget: $25 – $50 USD
At Emi Labs we are on a mission to increase Frontline Workers’ access to professional opportunities.
This is a 2.7 billion population that accounts for 80% of the world’s workforce. They are digitally invisible, as there’s little to no data available on who they are, their career history, or their skill set, limiting their access to professional opportunities and growth. We're here to transform this by building the infrastructure to make Frontline Workers visible.
Our first step to achieving our mission is to transform the recruiting experience into an easy, human and fair process, for both candidates and companies with high-volume job openings.
Emi, our main product, is an A.I. recruitment assistant that enables companies to engage in a conversation with each applicant to detect interested and qualified individuals while saving Recruiters a huge amount of time by automating tasks such as screening, validating skills, scheduling interviews, and collecting documents.
We were part of Y-Combinator's Winter 2019 batch and in 2022 we have raised an $11M funding round co-led by Merus Capital and Khosla Ventures.
What you'll be doing
The Demand Generation plays an important role in growing the marketing engine, defining internal processes, and implementing tracking and reporting to show marketing’s impact on the bottom line.
We’re looking for a freelancer to run digital marketing campaigns to drive leads and build pipeline for our business. This position will work with our Head of Marketing and will work to create, manage, and optimize digital advertising campaigns and support our account-based marketing strategy.
Tasks / Activities
Build digital campaigns across Google Ads, LinkedIn, and ABM platforms like RollWorks
Create ad copy and provide guidance for new ad creative for our design agency
Optimize campaigns to achieve target performance metrics and report on campaign performance
Provide guidance on landing page creation and enhancements to increase conversion rates
Run ads on relevant digital platforms including Google Ads (SEM), LinkedIn, and our future ABM platform
What we're looking for
Expertise in running demand generation campaigns at a B2B SaaS company
Experience building campaigns for the U.S. market and creating ad copy for a U.S.-based audience
Strong familiarity with ad platforms including Google Ads, LinkedIn, and ABM platforms such as RollWorks, 6Sense, Terminus (or similar)
Fluent in English (level B2 or higher)
What we offer
Payment in USD
Flexibility in working hours, as long as they are 15-20 a week and the objectives are achieved
Emi Labs is committed to fostering a fair, inclusive, and equal work environment. We believe diversity is crucial to building the best team and solving Frontline Worker's access to professional opportunities, that is why Emi aims to be a leader in workplace equality and move both our company and the industry forward.
Emi is a very dynamic and new startup where growth opportunities are there for the taking! We are just building a team with great impact so now is the best time to jump aboard!
Interested in knowing more about Emi Labs?
- LinkedIn profile: https://www.linkedin.com/company/emi-labs/
- Web Page: https://www.emilabs.ai/
#LI-Remote
This is a 2.7 billion population that accounts for 80% of the world’s workforce. They are digitally invisible, as there’s little to no data available on who they are, their career history, or their skill set, limiting their access to professional opportunities and growth. We're here to transform this by building the infrastructure to make Frontline Workers visible.
Our first step to achieving our mission is to transform the recruiting experience into an easy, human and fair process, for both candidates and companies with high-volume job openings.
Emi, our main product, is an A.I. recruitment assistant that enables companies to engage in a conversation with each applicant to detect interested and qualified individuals while saving Recruiters a huge amount of time by automating tasks such as screening, validating skills, scheduling interviews, and collecting documents.
We were part of Y-Combinator's Winter 2019 batch and in 2022 we have raised an $11M funding round co-led by Merus Capital and Khosla Ventures.
What you'll be doing
The Demand Generation plays an important role in growing the marketing engine, defining internal processes, and implementing tracking and reporting to show marketing’s impact on the bottom line.
We’re looking for a freelancer to run digital marketing campaigns to drive leads and build pipeline for our business. This position will work with our Head of Marketing and will work to create, manage, and optimize digital advertising campaigns and support our account-based marketing strategy.
Tasks / Activities
Build digital campaigns across Google Ads, LinkedIn, and ABM platforms like RollWorks
Create ad copy and provide guidance for new ad creative for our design agency
Optimize campaigns to achieve target performance metrics and report on campaign performance
Provide guidance on landing page creation and enhancements to increase conversion rates
Run ads on relevant digital platforms including Google Ads (SEM), LinkedIn, and our future ABM platform
What we're looking for
Expertise in running demand generation campaigns at a B2B SaaS company
Experience building campaigns for the U.S. market and creating ad copy for a U.S.-based audience
Strong familiarity with ad platforms including Google Ads, LinkedIn, and ABM platforms such as RollWorks, 6Sense, Terminus (or similar)
Fluent in English (level B2 or higher)
What we offer
Payment in USD
Flexibility in working hours, as long as they are 15-20 a week and the objectives are achieved
Emi Labs is committed to fostering a fair, inclusive, and equal work environment. We believe diversity is crucial to building the best team and solving Frontline Worker's access to professional opportunities, that is why Emi aims to be a leader in workplace equality and move both our company and the industry forward.
Emi is a very dynamic and new startup where growth opportunities are there for the taking! We are just building a team with great impact so now is the best time to jump aboard!
Interested in knowing more about Emi Labs?
- LinkedIn profile: https://www.linkedin.com/company/emi-labs/
- Web Page: https://www.emilabs.ai/
#LI-Remote