AI Adoption Study in Hospitality Industry
Budget: $15 – $25 AUD
I'm seeking for a scholar who has expertise in conducting and drafting a thesis proposal. My study is focusing on the factors influencing Artificial Intelligence (AI) adoption within the industry of hospitality, mainly in the context of hotels.
The successful applicant should have excellent knowledge and understanding of:
1. Quantitative Research: You must be comfortable and competent with this method in obtaining and analyzing data.
2. Relevant Theories: The research will largely apply the Technology–Organization–Environment (TOE) framework. Good command on other theories like the Technology Adoption Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT) would be an advantage.
Your responsibility will not only revolve around data collection and interpretation but will also call for a thorough analysis of how these findings tie in with aforementioned theories. Briefly, your bid should reflect in good detail how your expertise aligns with these requirements.
The successful applicant should have excellent knowledge and understanding of:
1. Quantitative Research: You must be comfortable and competent with this method in obtaining and analyzing data.
2. Relevant Theories: The research will largely apply the Technology–Organization–Environment (TOE) framework. Good command on other theories like the Technology Adoption Model (TAM) and Unified Theory of Acceptance and Use of Technology (UTAUT) would be an advantage.
Your responsibility will not only revolve around data collection and interpretation but will also call for a thorough analysis of how these findings tie in with aforementioned theories. Briefly, your bid should reflect in good detail how your expertise aligns with these requirements.