Luxury Perfume Collection Creative Design Lead
Budget: $10 – $30 USD
I am seeking a senior-level creative designer to lead the visual and conceptual development of a niche luxury perfume collection.
This role is for an experienced designer who has worked at a high level within luxury, fragrance, beauty, or adjacent premium sectors, and who is comfortable owning creative direction, not just executing instructions.
This is a concept-driven project. Strategic thinking, restraint, and originality matter more than decorative complexity.
Who this is for
• Senior designers with proven experience in luxury branding or fragrance
• Designers who lead with ideas and narrative, not templates
• Those confident in presenting and defending creative decisions
• Designers who understand proportion, materiality, and visual restraint
If your work is primarily execution-based or template-led, this project will not be a fit.
Scope of work
1. Creative direction & concept
• Develop and present original creative directions for bottle detailing and packaging
• Define mood, materials, textures, and finishes
• Translate abstract brand values into tangible design systems
2. Bottle design
• Refine an existing 100ml bottle silhouette
• Maintain an elegant, balanced, non-bulky profile
• Introduce detailing only where it adds meaning and distinction
• Typography and metallic elements must feel timeless and premium
3. Packaging design
• Square / soft-square outer box proportioned for a 100ml bottle
• Luxury opening experience (understated, refined, deliberate)
• Embossed / debossed finishes and subtle surface treatments
• Dark, moody, mineral-inspired colour palette with metallic accents
4. Collection system
• Design for 8 perfume variations
• Establish a cohesive system with controlled variation
• Each fragrance must feel individual while clearly part of one house
5. Storyboards & presentations
• Develop storyboards for each fragrance, expressing:
– Mood and emotion
– Colour and material direction
– Visual narrative
• Presentation-quality visuals suitable for manufacturing, marketing, and launch
Deliverables
• Concept decks and mood boards
• High-quality 3D renders / mockups (bottle, packaging, interior)
• Storyboards for all 8 fragrances
• Print-ready packaging files
• Editable source files
What to include in your proposal
Please include:
• Examples of luxury perfume, beauty, or high-end packaging projects
• Evidence of conceptual thinking, not just finished visuals
• A short explanation of how you approach creative direction in luxury projects
This project is intended as a long-term creative collaboration, with the opportunity to shape the visual language of a new luxury perfume house from the ground up.
This role is for an experienced designer who has worked at a high level within luxury, fragrance, beauty, or adjacent premium sectors, and who is comfortable owning creative direction, not just executing instructions.
This is a concept-driven project. Strategic thinking, restraint, and originality matter more than decorative complexity.
Who this is for
• Senior designers with proven experience in luxury branding or fragrance
• Designers who lead with ideas and narrative, not templates
• Those confident in presenting and defending creative decisions
• Designers who understand proportion, materiality, and visual restraint
If your work is primarily execution-based or template-led, this project will not be a fit.
Scope of work
1. Creative direction & concept
• Develop and present original creative directions for bottle detailing and packaging
• Define mood, materials, textures, and finishes
• Translate abstract brand values into tangible design systems
2. Bottle design
• Refine an existing 100ml bottle silhouette
• Maintain an elegant, balanced, non-bulky profile
• Introduce detailing only where it adds meaning and distinction
• Typography and metallic elements must feel timeless and premium
3. Packaging design
• Square / soft-square outer box proportioned for a 100ml bottle
• Luxury opening experience (understated, refined, deliberate)
• Embossed / debossed finishes and subtle surface treatments
• Dark, moody, mineral-inspired colour palette with metallic accents
4. Collection system
• Design for 8 perfume variations
• Establish a cohesive system with controlled variation
• Each fragrance must feel individual while clearly part of one house
5. Storyboards & presentations
• Develop storyboards for each fragrance, expressing:
– Mood and emotion
– Colour and material direction
– Visual narrative
• Presentation-quality visuals suitable for manufacturing, marketing, and launch
Deliverables
• Concept decks and mood boards
• High-quality 3D renders / mockups (bottle, packaging, interior)
• Storyboards for all 8 fragrances
• Print-ready packaging files
• Editable source files
What to include in your proposal
Please include:
• Examples of luxury perfume, beauty, or high-end packaging projects
• Evidence of conceptual thinking, not just finished visuals
• A short explanation of how you approach creative direction in luxury projects
This project is intended as a long-term creative collaboration, with the opportunity to shape the visual language of a new luxury perfume house from the ground up.