Beta Tester Recruiter Needed for Fun Mental Wellness Program
Budget: $750 – $1,500 AUD
We’re on the hunt for a marketing or recruitment expert to help launch something truly special!
The BlackDog Green Program is a one-of-a-kind experience that blends playful dog-themed metaphors with proven psychological techniques. Think of it as emotional wellness with a creative twist—offering engaging, practical tools to help participants navigate life’s RUFF patches and find balance.
To fully understand the program and its unique value, the selected candidate will be required to complete the beta testing experience themselves before starting recruitment and marketing efforts. This will help ensure their messaging is authentic and aligned with the program’s tone and purpose.
The ideal candidate will have experience in:
Digital marketing and user acquisition: Developing outreach strategies to attract and onboard participants.
Community engagement: Leveraging social media, online forums, and networks to drive sign-ups.
B2P (Business-to-Person) marketing: Personalizing campaigns to connect with individuals in an empathetic, relatable way.
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Responsibilities:
Complete the beta testing experience to gain firsthand understanding of the program’s value and approach.
Recruit 100 beta testers through targeted outreach on social media, online communities, and other networks.
Develop and execute B2P marketing campaigns that speak directly to individuals, using engaging messaging tailored to the program’s tone.
Create outreach strategies to connect with the right audience, emphasizing relatability and empathy.
Incorporate paid advertising strategies as needed into the recruitment plan, ensuring ad spend is included within the budget.
Monitor recruitment progress, ensuring high-quality sign-ups and ongoing engagement with participants.
Provide regular updates and insights to improve marketing and recruitment efforts throughout the process.
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Requirements:
Proven experience in recruiting participants for beta programs, user research, or similar projects.
Strong understanding of digital marketing strategies and community engagement.
Familiarity with B2P marketing approaches (empathy-driven, personalized communication).
Creativity in developing engaging, relatable messaging and outreach campaigns.
Ability to effectively balance ad spend with organic recruitment strategies to maximize results.
Excellent communication skills with a focus on connecting authentically with individuals.
Willingness to complete the beta testing experience as part of the onboarding process.
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Timeline:
Start Date: Immediate.
Duration: 1–2 months, or until 100 testers are successfully recruited.
Site: www.blackdoggreen.com.au
The BlackDog Green Program is a one-of-a-kind experience that blends playful dog-themed metaphors with proven psychological techniques. Think of it as emotional wellness with a creative twist—offering engaging, practical tools to help participants navigate life’s RUFF patches and find balance.
To fully understand the program and its unique value, the selected candidate will be required to complete the beta testing experience themselves before starting recruitment and marketing efforts. This will help ensure their messaging is authentic and aligned with the program’s tone and purpose.
The ideal candidate will have experience in:
Digital marketing and user acquisition: Developing outreach strategies to attract and onboard participants.
Community engagement: Leveraging social media, online forums, and networks to drive sign-ups.
B2P (Business-to-Person) marketing: Personalizing campaigns to connect with individuals in an empathetic, relatable way.
---
Responsibilities:
Complete the beta testing experience to gain firsthand understanding of the program’s value and approach.
Recruit 100 beta testers through targeted outreach on social media, online communities, and other networks.
Develop and execute B2P marketing campaigns that speak directly to individuals, using engaging messaging tailored to the program’s tone.
Create outreach strategies to connect with the right audience, emphasizing relatability and empathy.
Incorporate paid advertising strategies as needed into the recruitment plan, ensuring ad spend is included within the budget.
Monitor recruitment progress, ensuring high-quality sign-ups and ongoing engagement with participants.
Provide regular updates and insights to improve marketing and recruitment efforts throughout the process.
---
Requirements:
Proven experience in recruiting participants for beta programs, user research, or similar projects.
Strong understanding of digital marketing strategies and community engagement.
Familiarity with B2P marketing approaches (empathy-driven, personalized communication).
Creativity in developing engaging, relatable messaging and outreach campaigns.
Ability to effectively balance ad spend with organic recruitment strategies to maximize results.
Excellent communication skills with a focus on connecting authentically with individuals.
Willingness to complete the beta testing experience as part of the onboarding process.
---
Timeline:
Start Date: Immediate.
Duration: 1–2 months, or until 100 testers are successfully recruited.
Site: www.blackdoggreen.com.au