SOCIAL MEDIA TOURISM WITH TOOLS LIKE PYTHON,TABLEAU,MACHINE LEARNING,DATA MODELLING
Budget: ₹1,500 – ₹12,500 INR
An aviation company that provides domestic as well as international trips to the customers now
wants to apply a targeted approach instead of reaching out to each of the customers. This time
they want to do it digitally instead of tele calling. Hence they have collaborated with a social
networking platform, so they can learn the digital and social behaviour of the customers and
provide the digital advertisement on the user page of the targeted customers who have a high
propensity to take up the product.
Propensity of buying tickets is different for different login devices. Hence, you have to create 2
models separately for Laptop and Mobile. [Anything which is not a laptop can be considered as
mobile phone usage.]
The advertisements on the digital platform are a bit expensive; hence, you need to be very
accurate while creating the models.
wants to apply a targeted approach instead of reaching out to each of the customers. This time
they want to do it digitally instead of tele calling. Hence they have collaborated with a social
networking platform, so they can learn the digital and social behaviour of the customers and
provide the digital advertisement on the user page of the targeted customers who have a high
propensity to take up the product.
Propensity of buying tickets is different for different login devices. Hence, you have to create 2
models separately for Laptop and Mobile. [Anything which is not a laptop can be considered as
mobile phone usage.]
The advertisements on the digital platform are a bit expensive; hence, you need to be very
accurate while creating the models.