B2B PR & Brand Awareness Campaign for an M&A firm
Budget: $15 – $25 USD
I’m ready to kick off a focused public-relations and brand-marketing push aimed squarely at middle-market business owners, private equity firms, and strategics. The single metric that matters to me right now is stronger brand awareness: more media mentions, more industry conversations that include our name, and more decision makers who recognise what we do before we ever call on them.
Here’s how I picture the engagement:
• You map out a concise PR and thought-leadership strategy that plays well in both traditional outlets and digital B2B channels (trade journals, podcasts, LinkedIn, niche newsletters).
• You craft the core assets—press releases, media pitches, by-lined articles, and punchy social copy—that keep our voice consistent while positioning us as a trusted resource.
• You track results with clear metrics (share of voice, coverage quality, referral traffic) and provide straightforward monthly reports so I can see progress at a glance.
Deliverables I need to see:
1. A 90-day PR & brand-marketing plan with channel recommendations and timelines
2. Target media list with contact details and rationale
3. Three press releases or equivalent flagship pieces ready for distribution
4. Ongoing media outreach with at least two secured placements per month
5. Monthly performance report against agreed-upon KPIs
Please keep proposals concise and centred on relevant experience—case studies, past placements, and any numbers that prove you can boost visibility for B2B brands like ours. I’m moving quickly, so if your track record fits, let’s talk timing and milestones.
Here’s how I picture the engagement:
• You map out a concise PR and thought-leadership strategy that plays well in both traditional outlets and digital B2B channels (trade journals, podcasts, LinkedIn, niche newsletters).
• You craft the core assets—press releases, media pitches, by-lined articles, and punchy social copy—that keep our voice consistent while positioning us as a trusted resource.
• You track results with clear metrics (share of voice, coverage quality, referral traffic) and provide straightforward monthly reports so I can see progress at a glance.
Deliverables I need to see:
1. A 90-day PR & brand-marketing plan with channel recommendations and timelines
2. Target media list with contact details and rationale
3. Three press releases or equivalent flagship pieces ready for distribution
4. Ongoing media outreach with at least two secured placements per month
5. Monthly performance report against agreed-upon KPIs
Please keep proposals concise and centred on relevant experience—case studies, past placements, and any numbers that prove you can boost visibility for B2B brands like ours. I’m moving quickly, so if your track record fits, let’s talk timing and milestones.