VRIO and SWOT

You’ll learn about the small business you’ll be working with and will conduct a thorough organizational diagnosis using the VRIO framework and SWOT analysis. The organizational diagnosis will help you to have a deep understanding of the unique values of your client’s business. Based on the findings of your organizational diagnosis, you’ll develop a project proposal (which will be your next assignment) for your client. You’ll be working on that project throughout the term. You’ll submit the project report and present the project at the end of the term. Therefore, your organizational diagnosis will be an important building-block for the rest of the projects/assignments for the term.

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