Google PPC Expert
Budget: $50 – $0 USD
Do you love data and feel like a win whenever your A/B testing and optimization improve conversions? If you said “yes,” then continue reading.
This role will be responsible for paid media under the leadership and direction of the Director of Marketing Program Development.
To love this role, you are likely this type of person:
* You are analytical
* You enjoy working with data and telling its story through different tools.
* You love to optimize, optimize and optimize
* You have strong attention to detail.
* You are well-organized and self-directed, with the ability to balance competing priorities and multiple workstreams.
Responsibilities include (but are not limited to):
* Lead day-to-day management of Google Ads (Search/Display/Remarketing/YouTube), * Paid Social ads (Facebook/LinkedIn/Instagram), and Microsoft Ads
* Create campaigns in Google Ads, Bing / Microsoft Ads, and Social channels, including strategy, set up, and optimization.
* Define, monitor, and analyze trends in clients’ KPIs
* Research client’s market and competitor sites for performance and optimization
* Optimize campaign variables such as budget, bids, keywords, ads, with a results-driven focus
* Analyze reports and Google Analytics to help drive strategy and results
* Create and execute creative A/B testing and bidding strategies to effectively achieve acquisition goals.
* Identify keyword opportunities and provide recommendations to the creative team.
* Work with the creative team to develop innovative and high-performing assets.
* Report regularly about campaign management and performance
Required Education, Skills, and Qualification
* Bachelor in Marketing, Communications or relevant field
* Google Analytics: 3 years
* Google Ads: 5+ years
* Facebook Ads: 5+ years
* Bing Ads: 3 years
* In-depth knowledge of paid media special ads and policies
* LinkedIn Ads: 1 year
Preferred Education, Skills, and Qualification
* Experience with the real estate industry is a plus.
* Google Analytics Certification
* Google Ads Certified
* Knowledge of ClickCease
* Bachelor degree or equivalent experience and a minimum of 3 years of prior relevant experience
Please note. We service real estate investors. Here is an example of our main competitor. https://sundae.com/
This role will be responsible for paid media under the leadership and direction of the Director of Marketing Program Development.
To love this role, you are likely this type of person:
* You are analytical
* You enjoy working with data and telling its story through different tools.
* You love to optimize, optimize and optimize
* You have strong attention to detail.
* You are well-organized and self-directed, with the ability to balance competing priorities and multiple workstreams.
Responsibilities include (but are not limited to):
* Lead day-to-day management of Google Ads (Search/Display/Remarketing/YouTube), * Paid Social ads (Facebook/LinkedIn/Instagram), and Microsoft Ads
* Create campaigns in Google Ads, Bing / Microsoft Ads, and Social channels, including strategy, set up, and optimization.
* Define, monitor, and analyze trends in clients’ KPIs
* Research client’s market and competitor sites for performance and optimization
* Optimize campaign variables such as budget, bids, keywords, ads, with a results-driven focus
* Analyze reports and Google Analytics to help drive strategy and results
* Create and execute creative A/B testing and bidding strategies to effectively achieve acquisition goals.
* Identify keyword opportunities and provide recommendations to the creative team.
* Work with the creative team to develop innovative and high-performing assets.
* Report regularly about campaign management and performance
Required Education, Skills, and Qualification
* Bachelor in Marketing, Communications or relevant field
* Google Analytics: 3 years
* Google Ads: 5+ years
* Facebook Ads: 5+ years
* Bing Ads: 3 years
* In-depth knowledge of paid media special ads and policies
* LinkedIn Ads: 1 year
Preferred Education, Skills, and Qualification
* Experience with the real estate industry is a plus.
* Google Analytics Certification
* Google Ads Certified
* Knowledge of ClickCease
* Bachelor degree or equivalent experience and a minimum of 3 years of prior relevant experience
Please note. We service real estate investors. Here is an example of our main competitor. https://sundae.com/