Base on Bertelsmann China: Supply Chains for Books (A) case study
Budget: $10 – $30 USD
Question 1:
a) Briefly describe the stock situation on a shop level for 21st Century. Name the most important drivers of the current inventory level and their direct consequences.
b) What are the root causes of the high stock level in comparison to BBC? Do you see a connection to the delayed books? Is the incentive system for store managers appropriate?
c) Provide suggestions for improvement.
Question 2:
Describe the concept of network design. What are its major drivers and what are the most important indicators of supply chain performance? Which indicators are particularly important at Bertelsmann Direct Group China and which are the corresponding supply chain drivers?
a) Briefly describe the stock situation on a shop level for 21st Century. Name the most important drivers of the current inventory level and their direct consequences.
b) What are the root causes of the high stock level in comparison to BBC? Do you see a connection to the delayed books? Is the incentive system for store managers appropriate?
c) Provide suggestions for improvement.
Question 2:
Describe the concept of network design. What are its major drivers and what are the most important indicators of supply chain performance? Which indicators are particularly important at Bertelsmann Direct Group China and which are the corresponding supply chain drivers?