WordPress Redesign and Rebuild with GeneratePress- Sports Portal

PLEASE READ ENTIRE PROJECT DETAILS BEFORE RESPONDING. THANKS JAY.
I’m looking for an experienced WordPress developer to rebuild an existing sports‑focused website currently running on Divi and Elementor. The goal is to migrate the entire homepage and supporting layout into GeneratePress Premium using GenerateBlocks and the native Gutenberg editor for long‑term speed, stability, and clean code.

This project involves recreating a multi‑section homepage that includes professional sports coverage (US & Canada), sports betting content, fantasy sports, WWE/UFC coverage, entertainment grids, audio embeds, affiliate blocks, and multiple ad placements. You will be provided with a detailed visual layout map, section‑by‑section instructions, banner sizes, and content structure.

Core Requirements
Expert-level experience with GeneratePress Premium and GenerateBlocks
Ability to build clean, responsive, block‑based layouts using Containers, Grids, Query Loops, and Hooks.

Strong understanding of Gutenberg
This build must be done entirely with Gutenberg + GenerateBlocks (no page builders).

MUST HAVE EXPERIENCE MONETIZING WEBSITES WITH EZOIC.
Must understand: AD MANAGEMENT
placeholder placement
ad sizing
in‑content ad logic
sticky sidebar ads
video player embeds
site speed considerations
avoiding layout shifts

MUST HAVE AFFILIATE INTEGRATION EXPERIENCE
Ability to:
place affiliate banners in correct sizes
pull images/logos from affiliate networks
maintain consistent spacing and alignment
ensure mobile responsiveness
build clean CTA blocks

MUST HAVE KNOWLEDGE OF US AND CANADIAN SPORTS
Familiarity with major US/Canadian sports leagues, sports betting, fantasy sports, WWE, and UFC is helpful for structuring content blocks and categories.
DON'T FAKE IT. BE HONEST. I WILL TEST YOU WITH QUESTIONS.

GRAPHIC AND WEB DESIGN SKILLS
Ability to crop/resize images, optimize banners, and ensure the site looks professional, modern, and consistent across desktop and mobile.

SEO FAMILIARITY
Understanding of:
schema basics
heading hierarchy
internal linking
image optimization

Core Web Vitals considerations
WordPress Plugin, feed, and widget comfort

Must be able to work with:

RSS feeds
audio player embeds
affiliate widgets
sports content blocks
caching/CDN settings (SiteGround + Ezoic)

Project Scope
You will rebuild the homepage block by block using the provided Word documents, which include:
full visual wireframes
section-by-section instructions
banner sizes
affiliate zones
ad placement rules
layout notes for desktop and mobile

The existing site is hosted on SiteGround, and you will work within the current WordPress install. Divi and Elementor will remain active until the new homepage is complete and stable.

Deliverables
Fully rebuilt homepage using GeneratePress + GenerateBlocks

Clean, responsive layout matching the provided visual map

Correct Ezoic placeholder integration

Correct affiliate banner placement

Optimized images and graphics

Sidebar ad rotation setup

Footer banner integration

Mobile‑first layout adjustments

Final QA pass for spacing, alignment, and responsiveness

ONLY RESPOND AFTER FULLY READING PROJECT DETAILS. NO AI GENERATED RESPONSES.
NO HOLDING BIDS ACCEPTED. ONLY BID FOR WHAT YOU ARE WILLING TO DO PROJECT FOR!

MUST HAVE AT LEAST ONE REVIEW ON FREELANCER. DON'T REPLY IF NEW FREELANCER.

Thanks for your consideration. Jay