Full Website Migration from WordPress to Laravel (SEO Critical Project)
Budget: $3,000 – $10,000 USD
We are looking for a highly experienced PHP Laravel developer/team to migrate our existing WordPress website to Laravel, with zero SEO loss and flawless performance continuity. This is a highly technical migration that must preserve all current functionalities, content structure, technical SEO setups, and URL architecture.
? Project Scope: Phase 1 – Technical Migration
? 1. Technical Documentation
Full mapping of current WordPress website structure
Document all existing URLs and meta-data
Backup and store:
Meta tags
Open Graph tags
Structured data
robots.txt and sitemap.xml
? 2. Development Environment
Set up Laravel development environment with noindex/nofollow
Replicate the exact same URL structure as existing
All content must be migrated 1:1
Retain:
All meta-tags
Technical SEO elements
Content structure and hierarchy
? 3. Technical SEO Setup
HTTPS implementation
Mobile-first responsive design
Core Web Vitals optimization:
LCP < 2.5s, FID < 100ms, CLS < 0.1
Lazy loading & image optimization (WebP preferred)
Schema.org structured data (Product, LocalBusiness, etc.)
Maintain SEO-friendly HTML tags (H1-H6 hierarchy)
? 4. Pre-Launch
Prepare and test 301 redirects (Old URLs → New URLs)
Verify:
Meta-data accuracy
Page speed
Mobile responsiveness
Analytics and tracking implementation
✅ 5. Launch
Activate all redirects
Submit updated sitemap.xml, robots.txt
Verify via Google Search Console
Monitor all site functions and traffic
? 6. Post-Launch Monitoring (Week 1 to Month 1)
Daily and weekly checks:
Google indexing
Redirect performance
404 errors
Organic traffic behavior
Page speed metrics
? Measurement Plan (Before & After Migration)
PageSpeed Insights & GTmetrix (TTFB, LCP, FID, CLS)
SEO Snapshots:
CTR, impressions, keyword rankings
Indexed pages
Visual Documentation:
Screenshots of key pages
Meta descriptions
H1-H6 structure
UX Evaluation:
Navigation flow
Conversion paths
Click-depth analysis
Local SEO:
GMB visibility
NAP consistency
Review data
? Project Requirements
Laravel 10+, Blade templating
Deep understanding of technical SEO
Experience with:
E-commerce (SkinDerma integration & Klarna)
Tax-excluded pricing logic
Free shipping conditions
Strong front-end responsiveness & UX understanding
Performance optimization (caching, compression, lazy loading)
? Deliverables
Full Laravel-based website replicating all WP functionality
Fully optimized, production-ready SEO migration
Redirects & GA4/Tag Manager integration
Technical documentation + CMS user guide
QA-tested, mobile-optimized, launch-ready site
? Project Scope: Phase 1 – Technical Migration
? 1. Technical Documentation
Full mapping of current WordPress website structure
Document all existing URLs and meta-data
Backup and store:
Meta tags
Open Graph tags
Structured data
robots.txt and sitemap.xml
? 2. Development Environment
Set up Laravel development environment with noindex/nofollow
Replicate the exact same URL structure as existing
All content must be migrated 1:1
Retain:
All meta-tags
Technical SEO elements
Content structure and hierarchy
? 3. Technical SEO Setup
HTTPS implementation
Mobile-first responsive design
Core Web Vitals optimization:
LCP < 2.5s, FID < 100ms, CLS < 0.1
Lazy loading & image optimization (WebP preferred)
Schema.org structured data (Product, LocalBusiness, etc.)
Maintain SEO-friendly HTML tags (H1-H6 hierarchy)
? 4. Pre-Launch
Prepare and test 301 redirects (Old URLs → New URLs)
Verify:
Meta-data accuracy
Page speed
Mobile responsiveness
Analytics and tracking implementation
✅ 5. Launch
Activate all redirects
Submit updated sitemap.xml, robots.txt
Verify via Google Search Console
Monitor all site functions and traffic
? 6. Post-Launch Monitoring (Week 1 to Month 1)
Daily and weekly checks:
Google indexing
Redirect performance
404 errors
Organic traffic behavior
Page speed metrics
? Measurement Plan (Before & After Migration)
PageSpeed Insights & GTmetrix (TTFB, LCP, FID, CLS)
SEO Snapshots:
CTR, impressions, keyword rankings
Indexed pages
Visual Documentation:
Screenshots of key pages
Meta descriptions
H1-H6 structure
UX Evaluation:
Navigation flow
Conversion paths
Click-depth analysis
Local SEO:
GMB visibility
NAP consistency
Review data
? Project Requirements
Laravel 10+, Blade templating
Deep understanding of technical SEO
Experience with:
E-commerce (SkinDerma integration & Klarna)
Tax-excluded pricing logic
Free shipping conditions
Strong front-end responsiveness & UX understanding
Performance optimization (caching, compression, lazy loading)
? Deliverables
Full Laravel-based website replicating all WP functionality
Fully optimized, production-ready SEO migration
Redirects & GA4/Tag Manager integration
Technical documentation + CMS user guide
QA-tested, mobile-optimized, launch-ready site