Email & WhatsApp Lead Generation

Job ID: 39774447

Budget: ₹600 – ₹1,500 INR

I run a Solar EPC firm in Gurgaon and need an experienced marketer to turn our email list and WhatsApp database into a steady stream of B2C leads. The sole objective is lead generation: every outreach should nudge the recipient to hit reply with a simple “Interested” so my sales team can take over.

Here’s what I need you to handle end-to-end:

• Craft and schedule high-converting email sequences—subject lines, copy, basic graphics and CTAs—aimed at individual homeowners evaluating solar.
• Execute bulk WhatsApp broadcasts that mirror the email messaging yet feel native to the platform, using a compliant WhatsApp Business API setup.
• Build and maintain segmented lists, monitor deliverability, and refine content through A/B testing to keep opens and responses climbing.
• Supply concise weekly reports outlining sends, opens, clicks, “Interested” replies, and your optimization ideas for the next cycle.

I’m happy with whichever tools you’re strongest in—as long as you can prove past success generating B2C leads at scale. Include examples or metrics from previous solar or home-improvement campaigns if you have them.