Custom Affiliate Conversion Tracking System
Budget: ₹1,500 – ₹12,500 INR
Project Overview: Custom Conversion Tracking System
We need a custom tracking system that can collect, manage, and display conversion data (leads, FTDs, etc.) from multiple affiliate partner platforms such as 1win, Parimatch, and others.
Core Requirements:
Track Conversions from Partner Panels
The system should receive conversion postbacks (S2S callbacks) from different partner platforms.
Each partner will send conversion data to our postback URL.
Example:
https://ourdomain.com/postback?subid=abc123&event=FTD&amount=20
Handle Multiple Campaigns and Partners
Support multiple partners and campaigns with unique configurations.
Each campaign might use different subID structures, tokens, or parameters.
We should be able to configure offer-specific tokens and payout types (FTD, CPL, etc.).
Conversion Storage and Reporting
Store all incoming conversion data (e.g., subid, event type, payout, partner name, timestamp).
Build a dashboard (admin-only) to:
View conversions in real time.
Filter by campaign, date range, partner, etc.
Export reports (CSV preferred).
Offer and Partner Management
Admin panel to:
Add/edit/remove campaigns or partners.
Define postback formats, tokens, and payout amounts.
Activate/deactivate campaigns.
Optional: API Integration
In some cases, partner platforms may offer API access to fetch conversion data instead of sending postbacks.
System should be able to pull data via API (if needed) and parse it into the same format as postbacks.
Data to Capture per Conversion:
subid (our tracking ID)
event (e.g., FTD, Lead, Registration)
amount (if provided)
partner (e.g., 1win, Parimatch)
campaign name or ID
timestamp
payout (if configured statically or dynamically)
We need a custom tracking system that can collect, manage, and display conversion data (leads, FTDs, etc.) from multiple affiliate partner platforms such as 1win, Parimatch, and others.
Core Requirements:
Track Conversions from Partner Panels
The system should receive conversion postbacks (S2S callbacks) from different partner platforms.
Each partner will send conversion data to our postback URL.
Example:
https://ourdomain.com/postback?subid=abc123&event=FTD&amount=20
Handle Multiple Campaigns and Partners
Support multiple partners and campaigns with unique configurations.
Each campaign might use different subID structures, tokens, or parameters.
We should be able to configure offer-specific tokens and payout types (FTD, CPL, etc.).
Conversion Storage and Reporting
Store all incoming conversion data (e.g., subid, event type, payout, partner name, timestamp).
Build a dashboard (admin-only) to:
View conversions in real time.
Filter by campaign, date range, partner, etc.
Export reports (CSV preferred).
Offer and Partner Management
Admin panel to:
Add/edit/remove campaigns or partners.
Define postback formats, tokens, and payout amounts.
Activate/deactivate campaigns.
Optional: API Integration
In some cases, partner platforms may offer API access to fetch conversion data instead of sending postbacks.
System should be able to pull data via API (if needed) and parse it into the same format as postbacks.
Data to Capture per Conversion:
subid (our tracking ID)
event (e.g., FTD, Lead, Registration)
amount (if provided)
partner (e.g., 1win, Parimatch)
campaign name or ID
timestamp
payout (if configured statically or dynamically)