Comprehensive SEO Specialist
Budget: ₹37,500 – ₹75,000 INR
Key Responsibilities
SEO Strategy & Execution
- Develop and implement comprehensive SEO strategies for Hyperbrainz products, website, client websites, and iBid Auto.
- Conduct keyword research and mapping for multiple verticals (adtech, automotive, e-commerce, etc.).
- Create and maintain SEO roadmaps aligned with business goals.
Technical SEO
- Audit and optimize site architecture, URL structure, robots.txt, sitemap, schema markup, and page speed.
- Ensure mobile-first indexing and Core Web Vitals compliance.
- Work with developers to fix crawlability, indexing, and site performance issues.
- On-Page & Content Optimization
- Optimize landing pages, blogs, product pages, and metadata.
- Collaborate with content writers to produce SEO-friendly content for all properties.
- Implement internal linking strategies to improve user experience and rankings.
Off-Page SEO & Link Building
- Plan and execute ethical link-building campaigns.
- Identify partnerships and guest-posting opportunities relevant to each vertical.
Analytics & Reporting
- Set up and manage Google Analytics, Google Search Console, and other SEO tools.
- Track, analyze, and report KPIs (traffic, rankings, CTR, conversions).
- Present actionable insights and growth opportunities to stakeholders.
Requirements
- Bachelor’s degree in Marketing, IT, Communications, or related field.
- 3+ years of hands-on SEO experience (technical + on/off page).
- Proven success managing SEO for multiple brands or products simultaneously.
- Proficiency with SEO tools (SEMrush, Ahrefs, Screaming Frog, Moz, Google Analytics/Search Console).
- Strong understanding of HTML, CSS basics, and CMS platforms (WordPress or custom).
- Knowledge of paid media, programmatic advertising, or e-commerce SEO is a plus.
SEO Strategy & Execution
- Develop and implement comprehensive SEO strategies for Hyperbrainz products, website, client websites, and iBid Auto.
- Conduct keyword research and mapping for multiple verticals (adtech, automotive, e-commerce, etc.).
- Create and maintain SEO roadmaps aligned with business goals.
Technical SEO
- Audit and optimize site architecture, URL structure, robots.txt, sitemap, schema markup, and page speed.
- Ensure mobile-first indexing and Core Web Vitals compliance.
- Work with developers to fix crawlability, indexing, and site performance issues.
- On-Page & Content Optimization
- Optimize landing pages, blogs, product pages, and metadata.
- Collaborate with content writers to produce SEO-friendly content for all properties.
- Implement internal linking strategies to improve user experience and rankings.
Off-Page SEO & Link Building
- Plan and execute ethical link-building campaigns.
- Identify partnerships and guest-posting opportunities relevant to each vertical.
Analytics & Reporting
- Set up and manage Google Analytics, Google Search Console, and other SEO tools.
- Track, analyze, and report KPIs (traffic, rankings, CTR, conversions).
- Present actionable insights and growth opportunities to stakeholders.
Requirements
- Bachelor’s degree in Marketing, IT, Communications, or related field.
- 3+ years of hands-on SEO experience (technical + on/off page).
- Proven success managing SEO for multiple brands or products simultaneously.
- Proficiency with SEO tools (SEMrush, Ahrefs, Screaming Frog, Moz, Google Analytics/Search Console).
- Strong understanding of HTML, CSS basics, and CMS platforms (WordPress or custom).
- Knowledge of paid media, programmatic advertising, or e-commerce SEO is a plus.