Saudi Specialty Coffee Branding

I’m preparing to launch a specialty-grade coffee line for the Saudi market and need a complete visual identity that feels contemporary yet refined. The core palette is already defined—crimson red, beige, and a calm green—and I’d like those tones to flow consistently from the logo all the way through to every side of the pouch.

Style & creative cues
• Overall look: modern, minimalist layouts with generous negative space.
• Logo motifs: weave in clear coffee cues (beans or a cup) and a tasteful touch of Arabic calligraphy so the brand feels rooted locally while still reading international.
• Typography: elegant, slightly cursive letterforms—think sophistication rather than bold display fonts.

Scope of work
1. Logo design (primary, secondary, monochrome variants).
2. Full visual identity: color breakdowns, typography hierarchy, pattern or graphic accents, usage guide.
3. Coffee packaging: front & back layout on the supplied dieline, including origin and tasting-notes areas; 3D mock-ups for presentation.
4. Source files in AI/PSD plus print-ready PDFs.

What I need from you
• A concise timeline outlining concept, feedback rounds, and final delivery.
• A link or PDF showcasing previous coffee or FMCG packaging you’ve handled—this is critical to move forward.

I’m ready to start as soon as I review a strong portfolio and a clear schedule. Looking forward to collaborating on a standout Saudi specialty coffee brand.