Popveda Makhana Packaging Design

Job ID: 39679681

Budget: ₹12,500 – ₹37,500 INR

About the Brand:
Popveda is a fusion of ancient Vedic wisdom and contemporary aesthetics, offering healthy snacking reinvented for today’s world. Our brand identity combines the serenity and depth of Vedic heritage with a vibrant, modern look.

Project Details:
We are seeking a talented packaging designer (or agency) to create unique packaging designs for 8 different makhana (fox nut) flavours. The logo is already designed. Each flavour should have its own distinctive imagery to reflect its profile, while maintaining a cohesive brand style. All packs must incorporate visual elements depicting the “popping” of makhana, tying together the range.

What We’re Looking For:

Experience designing food/snack packaging, especially for the Indian FMCG market.

Ability to blend traditional Indian (Vedic) design cues with modern, minimal, or playful styles.

Strong portfolio demonstrating creative use of color, typography, and imagery.

Skill in developing a unified look across multiple SKUs, while highlighting individuality per flavour.

Deliverables:

8 print-ready packaging designs (with separate imagery for each flavour and shared popping-makhana motif).

Design files in standard formats (AI, PSD, PDF, etc.).

Brand-consistent designs that prominently feature the provided Popveda logo and brand guidelines.

How to Apply:
Please include your portfolio (with relevant packaging work), a brief proposal on your design approach for Popveda, and your estimated timeline and budget.

Bonus: Familiarity with healthy snacking or ayurvedic/FMCG brands.


Let’s make healthy snacking pop with creativity!
Apply now to partner with Popveda.