NutriChulha's Premium Paper Bag Design
Budget: ₹600 – ₹1,500 INR
Project Title:
Packaging Design Needed: Creative & Premium Paper Bag for "NutriChulha" (Single Color Print)
Project Description:
We are NutriChulha, a premium vegetarian tiffin and catering service in Mumbai. We serve fresh, home-style meals to corporate and residential clients across the city.
We are looking for a talented packaging designer to create a "fancy," high-impact design for our paper delivery bags.
The Design Challenge:
The bag is White Kraft Paper. To optimize costs, the design must use Single Color Printing only (Deep Green). However, we do not want a simple, minimalist look with just a logo. We want a rich, textured, and premium design that uses the single color creatively to make the bag stand out.
Specific Design Requirements (Must Include):
Please refer to the attached reference images (competitor bags) for the layout logic we want to achieve:
* The "Reverse-Out" Hero Logo: Instead of a thin green logo on white paper, please create a solid Green shape/block (Circle or Square) in the center of the bag. Our logo should be "knocked out" (in white/negative space) inside this block. This creates a bold focal point.
* The "Functional Icon Strip": Create a distinct horizontal band at the bottom of the bag front. Inside this band, place custom icons for our 3 USPs:
* 100% Vegetarian
* Home-Style Taste (Ghar ka Swad)
* Freshly Made Daily
* Background Texture/Pattern: Do not leave the rest of the white paper empty. Create a subtle, scattered background pattern using our brand elements (e.g., tiny cutlery, leaves, or abstract shapes) to fill the empty space and give the bag a premium texture.
* Side Gussets: The sides should be clean and bold, featuring our Website URL, Social Media Handle (@NutriChulha), and the text "Delivering Across Mumbai."
Technical Specifications:
* Bag Dimensions: Height 350mm x Width 230mm x Gusset 125mm (Size No. 16).
* Print Specs: Single Color (Deep Green) on White Paper.
* Print Method: Flexographic (Continuous roll). The design must be set up so the Front, Back, and Sides are printed simultaneously.
* Front & Back: Should use the same main design.
Content to Include:
* Logo: (Files Attached)
* Brand Name: NutriChulha
* Taglines: "100% Vegetarian", "Home-Style Taste", "No Preservatives".
* Location Text: "Delivering Across Mumbai"
* Contact: Website and Social Media placeholders.
Deliverables Required:
* Print-Ready Vector Files: (AI, EPS, PDF) organized in editable layers.
* 3D Mockup: A high-quality visualization of the bag (folded and filled) so we can see how the pattern and logo look in a real-world setting.
* Source Files: All original design assets.
Attachments:
* NutriChulha Logo Files.
* Reference images for layout inspiration.
Packaging Design Needed: Creative & Premium Paper Bag for "NutriChulha" (Single Color Print)
Project Description:
We are NutriChulha, a premium vegetarian tiffin and catering service in Mumbai. We serve fresh, home-style meals to corporate and residential clients across the city.
We are looking for a talented packaging designer to create a "fancy," high-impact design for our paper delivery bags.
The Design Challenge:
The bag is White Kraft Paper. To optimize costs, the design must use Single Color Printing only (Deep Green). However, we do not want a simple, minimalist look with just a logo. We want a rich, textured, and premium design that uses the single color creatively to make the bag stand out.
Specific Design Requirements (Must Include):
Please refer to the attached reference images (competitor bags) for the layout logic we want to achieve:
* The "Reverse-Out" Hero Logo: Instead of a thin green logo on white paper, please create a solid Green shape/block (Circle or Square) in the center of the bag. Our logo should be "knocked out" (in white/negative space) inside this block. This creates a bold focal point.
* The "Functional Icon Strip": Create a distinct horizontal band at the bottom of the bag front. Inside this band, place custom icons for our 3 USPs:
* 100% Vegetarian
* Home-Style Taste (Ghar ka Swad)
* Freshly Made Daily
* Background Texture/Pattern: Do not leave the rest of the white paper empty. Create a subtle, scattered background pattern using our brand elements (e.g., tiny cutlery, leaves, or abstract shapes) to fill the empty space and give the bag a premium texture.
* Side Gussets: The sides should be clean and bold, featuring our Website URL, Social Media Handle (@NutriChulha), and the text "Delivering Across Mumbai."
Technical Specifications:
* Bag Dimensions: Height 350mm x Width 230mm x Gusset 125mm (Size No. 16).
* Print Specs: Single Color (Deep Green) on White Paper.
* Print Method: Flexographic (Continuous roll). The design must be set up so the Front, Back, and Sides are printed simultaneously.
* Front & Back: Should use the same main design.
Content to Include:
* Logo: (Files Attached)
* Brand Name: NutriChulha
* Taglines: "100% Vegetarian", "Home-Style Taste", "No Preservatives".
* Location Text: "Delivering Across Mumbai"
* Contact: Website and Social Media placeholders.
Deliverables Required:
* Print-Ready Vector Files: (AI, EPS, PDF) organized in editable layers.
* 3D Mockup: A high-quality visualization of the bag (folded and filled) so we can see how the pattern and logo look in a real-world setting.
* Source Files: All original design assets.
Attachments:
* NutriChulha Logo Files.
* Reference images for layout inspiration.