Logo & Sachet Design for Soakzy

I’m launching Soakzy, a premium detergent powder that cleans perfectly with nothing more than a soak—no scrubbing, no agitation. Our Hindi tagline captures the promise: “Soak karo, Ghisna Band karo.”

I need a complete visual identity that feels fresh, modern, and minimalist while still bursting with bright, vibrant energy. The job centres on two items:
• A clean, scalable logo that pairs the word “Soakzy” with the tagline in a harmonious way and works on both light and dark backgrounds.
• Eye-catching artwork for single-use sachets (front and back) that instantly conveys “premium” at first glance and highlights the no-scrub benefit.

Please deliver vector files (AI/SVG), high-res PNG/JPEG, and a short colour/style guide so future collateral remains consistent. Sachet mock-ups in realistic 3-D or flat layouts will help me visualise the design on shelf.

I’ll prioritise concepts that balance minimal forms with bold colour pops, use clear typography, and translate well to small packaging. If you have experience designing for FMCG or household cleaners, let me know—speed to shelf is important, and I value insights on print finishes suited to detergent sachets.

Send through a brief overview of your approach and any relevant portfolio pieces; I’m ready to move quickly once I see a concept that nails the soak-only story.