Eco-Friendly BUBBLI Packaging Design

Packaging Design for BUBBLI (Laundry & Dishwasher Sheets)

Overview
Design packaging for an eco-friendly brand (BUBBLI) selling:
1. Laundry Sheets
2. Dishwasher Sheets
Use the provided die-cut template (190×270mm) exactly as shown.

Design Style
• Minimalist, premium, modern (Scandinavian feel)
• Clean layout, not cluttered
• NOT childish or overly playful
References are attached for context only (do NOT copy).

Key Visual Concept
Each package must include a mascot character (bubble/droplet with leaf) placed in the center.
The mascot must:
• Have arms, legs, and a friendly face
• Look eco-friendly and modern (not cartoonish)
• Be simple enough to also work as a costume


IMPORTANT – Mascot Action (Differentiation)
The mascot must clearly show the product type:
Laundry Sheets:
• Character interacting with clothes (e.g. holding towel, hanging laundry, cleaning fabric)
Dishwasher Sheets:
• Character interacting with dishes (e.g. holding plate, cleaning dish, sparkling effect)
This is critical: the character must visually separate the two products.

Color Direction
• Laundry: soft tones / fresh tones
• Dishwasher: soft tones / fresh tones
• Natural, muted eco colors

Front Must Include
• Logo: BUBBLI
• Product name (Laundry / Dishwasher Sheets)
• Sheet count (60 loads)
• 1–3 simple benefit icons
• Please see the samples but too not copy directly

Back Design
• Instructions (can use placeholders)
• Eco messaging
• Icons / illustrations



Technical Requirements
• Follow dieline precisely (1:1 scale, no changes)
• Design must be print-ready (CMYK)
• Clean, organized Illustrator file

Deliverables
• AI source file
• Print-ready PDF
• All elements in vector

Goal
Create packaging that feels:
• Premium European eco brand
• Clean and modern
• Recognizable on shelf
The mascot should enhance the brand, not make it look cheap.

Another key notes to concider
• simple mascot
• clear action (laundry vs dishes)
• clean background