Creative Cardboard Cylinder Packaging Design
Budget: ₹1,500 – ₹12,500 INR
he brand name is Nutri bro as can be seen in the image attached above, the Product dimension is 10 Inch height * 9 inch width rectangle to be stuck on a cylinderical container of height 10 inch and dia 3 inch
While the name sounds casual, we are launching a highly premium, high-priced functional superfood: Makhana (fox nuts) coated in antioxidant-rich Moringa powder. Our packaging needs to strictly reflect a luxury, artisanal, and trustworthy wellness product that justifies its premium price tag.
Here is the creative brief and brand identity to guide the design:
1. Target Audience
We are targeting a mature, health-conscious demographic with high purchasing power:
Moms: Looking for pure, guilt-free, nutrient-dense snacks for the family.
Office-Goers: Seeking a premium, clean-energy 4 PM desk snack without the junk.
The Older Generation: Looking for easy-to-digest, traditional superfoods that support joint health and immunity.
2. Brand Personality
Think of "Nutri bro" as the dependable, wise, and caring family member who brings the best, most wholesome products into the house.
The vibe should be sophisticated, trustworthy, gentle, and premium.
3. Visual & Design Direction
Color Palette: Deep, rich tones. We’d like to explore Forest Green or Emerald (representing the Moringa leaf) paired with a clean Cream or Ivory (representing the Makhana).
Accents: Please incorporate Gold or Copper foil accents (on the logo, borders, or key text) to elevate the premium feel.
Typography: Elegant, clean serif fonts or sophisticated, minimalist sans-serifs.
Imagery/Graphics: Subtle, elegant botanical illustrations or line art of Moringa leaves in the background.
Finish: A matte-finish aesthetic.
.
4. Key Copy to Include on Front of Pack
Brand Name: Nutri bro
Product Name: Premium Moringa-Coated Makhana
Key Callouts (Keep these minimal and clean):
Rich in Antioxidants & Calcium
Hand-roasted & Clean Label
While the name sounds casual, we are launching a highly premium, high-priced functional superfood: Makhana (fox nuts) coated in antioxidant-rich Moringa powder. Our packaging needs to strictly reflect a luxury, artisanal, and trustworthy wellness product that justifies its premium price tag.
Here is the creative brief and brand identity to guide the design:
1. Target Audience
We are targeting a mature, health-conscious demographic with high purchasing power:
Moms: Looking for pure, guilt-free, nutrient-dense snacks for the family.
Office-Goers: Seeking a premium, clean-energy 4 PM desk snack without the junk.
The Older Generation: Looking for easy-to-digest, traditional superfoods that support joint health and immunity.
2. Brand Personality
Think of "Nutri bro" as the dependable, wise, and caring family member who brings the best, most wholesome products into the house.
The vibe should be sophisticated, trustworthy, gentle, and premium.
3. Visual & Design Direction
Color Palette: Deep, rich tones. We’d like to explore Forest Green or Emerald (representing the Moringa leaf) paired with a clean Cream or Ivory (representing the Makhana).
Accents: Please incorporate Gold or Copper foil accents (on the logo, borders, or key text) to elevate the premium feel.
Typography: Elegant, clean serif fonts or sophisticated, minimalist sans-serifs.
Imagery/Graphics: Subtle, elegant botanical illustrations or line art of Moringa leaves in the background.
Finish: A matte-finish aesthetic.
.
4. Key Copy to Include on Front of Pack
Brand Name: Nutri bro
Product Name: Premium Moringa-Coated Makhana
Key Callouts (Keep these minimal and clean):
Rich in Antioxidants & Calcium
Hand-roasted & Clean Label