LIQUID MAYA - WEB PAGE, LABEL DESIGN, LUXURY BRANDING
Budget: $250 – $750 USD
Objective:
I am an energy healer based in New York City. My goal is to attain brand awareness for my curated line of luxury personal care products which balance and cleanse the energy centers (Chakras). With a personal mantra of “Heal Thyself, Change the World”, my mission is to create highly effective formulas made with internationally sourced essential oils. My intention is to teach the importance of energetic hygiene to everyone in the world. To influence potential consumers on how to properly clean their Chakras which will in turn enhance their Spiritual lives and thus their lifestyle, affording them more peace of mind, happiness and personal fulfillment. The ultimate objective is to cause a ripple effect of goodness in the world.
Strategy:
To develop a platform which will allow me to spread my message as an energy expert, developing products and tools to expand sales into new markets.
Type of project(s):
Product and Retail Package design. E Commerce 5 page website with room for expansion.
File type(s) and size(s):
.ie (adobe illustrator), PNG, JPG
Who is the audience and what is the message you want them to take away:
Potential consumers are 70% spiritually aware women 25 - 55 years old with over 75K annual income.
[Personal Ambiance- A term used to allude to the personal energy that one exudes from their aura]
In a post COVID age, it is mandatory that each individual be responsible for cleaning their aura. Cleansing the energy body and auric field is not a luxury these days, rather a duty of self care just as one would take a daily shower. This formula also bolsters the immune system.
Do you have inspiration or current content to provide to designers:
I have an existing fully refined logo (see below) that I would like to use as the graphic in my design. I will be using ultra stylish/sophisticated premium stock packaging (ULTRA-VIOLET glass that is currently unboxed. I want to produce labels that adhere directly to the bottle and bypass the box for the moment though I will determine that after the design is presented and accepted. Embossed metal labels are a possibility.
Any further info you’d like to add:
I currently like the fonts LUXIA, BUTLER AND DIDOT and feel they are in good esthetic relationship to my logo, though I am open to wherever your artistry leads to.
Are stock images allowed in the final? YES FOR WEBSITE
Do designers need specific software to complete this project? NO I DON’T BELIEVE SO.
Brand Name:
LIQUID MAYA
New York | Sirius B (optional)
Tag Lines:
EMBRACE THE FLOW (Use for products as a hidden gem message.)
HEAL THYSELF CHANGE THE WORLD (Use for website as a general message of brand philosophy)
How would you describe your brand’s style:
Prestigious. Gender Neutral. Upmarket. Luxurious. Sexy. Stylish. Sacred. Organic. Healing. Ethereal. Classy. Spiritual. Enlightened.
Include Product Packaging Inspiration:
Luxury. Clean. Sophisticated. Fresh. Gorgeous.
(SEE BLACK BOTTLES BELOW)
COLOR PALETTE 1. SENSUAL NEUTRAL
COLOR PALETTE 2 LUMINOUS OPALS
COLOR PALETTE 3 NEON AQUA/BLUES/VIOLETS/GREENS
(SEE IMAGES BELOW)
(SEE LOGO BELOW)
I am an energy healer based in New York City. My goal is to attain brand awareness for my curated line of luxury personal care products which balance and cleanse the energy centers (Chakras). With a personal mantra of “Heal Thyself, Change the World”, my mission is to create highly effective formulas made with internationally sourced essential oils. My intention is to teach the importance of energetic hygiene to everyone in the world. To influence potential consumers on how to properly clean their Chakras which will in turn enhance their Spiritual lives and thus their lifestyle, affording them more peace of mind, happiness and personal fulfillment. The ultimate objective is to cause a ripple effect of goodness in the world.
Strategy:
To develop a platform which will allow me to spread my message as an energy expert, developing products and tools to expand sales into new markets.
Type of project(s):
Product and Retail Package design. E Commerce 5 page website with room for expansion.
File type(s) and size(s):
.ie (adobe illustrator), PNG, JPG
Who is the audience and what is the message you want them to take away:
Potential consumers are 70% spiritually aware women 25 - 55 years old with over 75K annual income.
[Personal Ambiance- A term used to allude to the personal energy that one exudes from their aura]
In a post COVID age, it is mandatory that each individual be responsible for cleaning their aura. Cleansing the energy body and auric field is not a luxury these days, rather a duty of self care just as one would take a daily shower. This formula also bolsters the immune system.
Do you have inspiration or current content to provide to designers:
I have an existing fully refined logo (see below) that I would like to use as the graphic in my design. I will be using ultra stylish/sophisticated premium stock packaging (ULTRA-VIOLET glass that is currently unboxed. I want to produce labels that adhere directly to the bottle and bypass the box for the moment though I will determine that after the design is presented and accepted. Embossed metal labels are a possibility.
Any further info you’d like to add:
I currently like the fonts LUXIA, BUTLER AND DIDOT and feel they are in good esthetic relationship to my logo, though I am open to wherever your artistry leads to.
Are stock images allowed in the final? YES FOR WEBSITE
Do designers need specific software to complete this project? NO I DON’T BELIEVE SO.
Brand Name:
LIQUID MAYA
New York | Sirius B (optional)
Tag Lines:
EMBRACE THE FLOW (Use for products as a hidden gem message.)
HEAL THYSELF CHANGE THE WORLD (Use for website as a general message of brand philosophy)
How would you describe your brand’s style:
Prestigious. Gender Neutral. Upmarket. Luxurious. Sexy. Stylish. Sacred. Organic. Healing. Ethereal. Classy. Spiritual. Enlightened.
Include Product Packaging Inspiration:
Luxury. Clean. Sophisticated. Fresh. Gorgeous.
(SEE BLACK BOTTLES BELOW)
COLOR PALETTE 1. SENSUAL NEUTRAL
COLOR PALETTE 2 LUMINOUS OPALS
COLOR PALETTE 3 NEON AQUA/BLUES/VIOLETS/GREENS
(SEE IMAGES BELOW)
(SEE LOGO BELOW)