Clay Expert - Lead Generation Specialist Via Cold Email + Automation + GTM Signals
Budget: ₹37,500 – ₹75,000 INR
***Please apply only if you have hands-on experience with Clay.***
Infobrandz is a global creative execution agency.
Companies work with us when they already have a solid marketing strategy but lack the bandwidth to produce consistent, high-quality marketing assets.
We work with SaaS, cybersecurity, fintech, healthtech, and enterprise companies. Our clients are CMOs, Heads of Marketing, and Revenue leaders who need reliable execution for demand generation.
We produce marketing collateral for growth and demand teams.
Our core offering is Infobrandz Unlimited — a monthly flat-fee creative subscription for brands that need ongoing execution.
We are now building a structured, signals-driven cold outbound and demand engine.
If you are not strong in automation, enrichment, cold email, and GTM operations, this role will break you.
The Role: What You Actually Do
You will build and run Infobrandz’s outbound engine end-to-end.
This is not a strategy-only role.
This is not a copy-only role.
This is not a tool-setup-only role.
This is an execution-heavy ownership role.
Daily Responsibilities
Identify and refine ICPs for different Infobrandz services
Build signal-based prospect lists using Clay (non-negotiable)
Create and maintain enrichment workflows using Clay + Apollo + Clearbit-type enrichers
Build outreach automations using Instantly or Smartlead
Build custom automation pipelines in n8n or Make.com (non-negotiable)
Scrape, clean, verify data, and load it into sequences
Write strong cold email sequences tied to real buying signals
Test angles, offers, subject lines, structures, and automation logic
Create micro-offers such as audits, teardowns, or sample assets
Monitor performance daily and adjust fast
Report outcomes directly to the founder with proof of work
Coordinate with internal designers for sample assets or micro-offers
This is not a set-and-forget role.
This is not mass blasting.
This is not basic cold email work.
If you have not used Clay or n8n in live workflows, do not apply.
Outcomes & KPIs
Your performance is measured on outcomes, not activity.
Month 1
Full outbound infrastructure built
10–15 signal-based sequences live
500–1,500 targeted contacts processed weekly
4–6 qualified meetings per week (across services)
Month 2
Minimum 8–10 qualified meetings per week
Signal library expanded to 30–40
Automation workflows stable and error-free
Offers validated and refined
Month 3+
Consistent 12–20 qualified meetings per week
Outbound engine running without founder involvement
Processes documented and repeatable
Weekly experiments running
If these numbers scare you, this role is not for you.
Required Skills (Non-Negotiable)Tools & Tech
Clay (expert-level)
n8n or Make.com (expert-level)
Instantly or Smartlead (hands-on)
Apollo for list building and enrichment
Email verification tools such as Reoon, MillionVerifier, Neverbounce
ChatGPT prompt engineering for cold email
Basic scraping using APIs, SerpAPI, PhantomBuster, or similar
Capabilities
Build signal-based outbound systems
Create full automation workflows end-to-end
Write cold email that converts
Understand GTM, ICP definition, and offer testing
Audit companies, identify gaps, and turn those gaps into outreach reasons
If your experience is only Sales Navigator + CSV + basic email tools, you are not suitable.
Nice to Have
Experience with design, SaaS, or marketing agencies
Proven record of booking 10+ meetings per month
Advanced Make.com routing, conditions, and webhooks
Understanding of landing page psychology and offer positioning
Who Should NOT Apply
People looking for a comfortable SDR role
People afraid to build automations
People who depend on AI to think for them
People who cannot show real campaign proof
This role requires someone who knows how to make outbound convert.
Application Preference
Strong preference for candidates who apply with:
A short Loom showing one Clay workflow
One n8n or Make.com automation with explanation
Cold email sequences you wrote
Screenshot proof of real meetings booked
Compensation
Rs 50,000 – Rs 75,000 per month
Final offer depends on skill level and measurable value added.
Infobrandz is a global creative execution agency.
Companies work with us when they already have a solid marketing strategy but lack the bandwidth to produce consistent, high-quality marketing assets.
We work with SaaS, cybersecurity, fintech, healthtech, and enterprise companies. Our clients are CMOs, Heads of Marketing, and Revenue leaders who need reliable execution for demand generation.
We produce marketing collateral for growth and demand teams.
Our core offering is Infobrandz Unlimited — a monthly flat-fee creative subscription for brands that need ongoing execution.
We are now building a structured, signals-driven cold outbound and demand engine.
If you are not strong in automation, enrichment, cold email, and GTM operations, this role will break you.
The Role: What You Actually Do
You will build and run Infobrandz’s outbound engine end-to-end.
This is not a strategy-only role.
This is not a copy-only role.
This is not a tool-setup-only role.
This is an execution-heavy ownership role.
Daily Responsibilities
Identify and refine ICPs for different Infobrandz services
Build signal-based prospect lists using Clay (non-negotiable)
Create and maintain enrichment workflows using Clay + Apollo + Clearbit-type enrichers
Build outreach automations using Instantly or Smartlead
Build custom automation pipelines in n8n or Make.com (non-negotiable)
Scrape, clean, verify data, and load it into sequences
Write strong cold email sequences tied to real buying signals
Test angles, offers, subject lines, structures, and automation logic
Create micro-offers such as audits, teardowns, or sample assets
Monitor performance daily and adjust fast
Report outcomes directly to the founder with proof of work
Coordinate with internal designers for sample assets or micro-offers
This is not a set-and-forget role.
This is not mass blasting.
This is not basic cold email work.
If you have not used Clay or n8n in live workflows, do not apply.
Outcomes & KPIs
Your performance is measured on outcomes, not activity.
Month 1
Full outbound infrastructure built
10–15 signal-based sequences live
500–1,500 targeted contacts processed weekly
4–6 qualified meetings per week (across services)
Month 2
Minimum 8–10 qualified meetings per week
Signal library expanded to 30–40
Automation workflows stable and error-free
Offers validated and refined
Month 3+
Consistent 12–20 qualified meetings per week
Outbound engine running without founder involvement
Processes documented and repeatable
Weekly experiments running
If these numbers scare you, this role is not for you.
Required Skills (Non-Negotiable)Tools & Tech
Clay (expert-level)
n8n or Make.com (expert-level)
Instantly or Smartlead (hands-on)
Apollo for list building and enrichment
Email verification tools such as Reoon, MillionVerifier, Neverbounce
ChatGPT prompt engineering for cold email
Basic scraping using APIs, SerpAPI, PhantomBuster, or similar
Capabilities
Build signal-based outbound systems
Create full automation workflows end-to-end
Write cold email that converts
Understand GTM, ICP definition, and offer testing
Audit companies, identify gaps, and turn those gaps into outreach reasons
If your experience is only Sales Navigator + CSV + basic email tools, you are not suitable.
Nice to Have
Experience with design, SaaS, or marketing agencies
Proven record of booking 10+ meetings per month
Advanced Make.com routing, conditions, and webhooks
Understanding of landing page psychology and offer positioning
Who Should NOT Apply
People looking for a comfortable SDR role
People afraid to build automations
People who depend on AI to think for them
People who cannot show real campaign proof
This role requires someone who knows how to make outbound convert.
Application Preference
Strong preference for candidates who apply with:
A short Loom showing one Clay workflow
One n8n or Make.com automation with explanation
Cold email sequences you wrote
Screenshot proof of real meetings booked
Compensation
Rs 50,000 – Rs 75,000 per month
Final offer depends on skill level and measurable value added.