marketing plan
Budget: $15 – $25 USD
As an independent consultant you are required to choose an organisation and assess the effectiveness of their marketing strategy.
Analyse their STP strategy, providing and insight into how segmentation, targeting and positioning are currently applied by your chosen organisation.
Examine their marketing mix, focusing on the 4Ps for products and 7Ps for services, that your chosen organisation is currently applying.
Assess their relationship marketing strategy with an emphasis on their current tactics.
Provide recommendations on how your chosen organisation can improve its marketing strategy.
Analyse their STP strategy, providing and insight into how segmentation, targeting and positioning are currently applied by your chosen organisation.
Examine their marketing mix, focusing on the 4Ps for products and 7Ps for services, that your chosen organisation is currently applying.
Assess their relationship marketing strategy with an emphasis on their current tactics.
Provide recommendations on how your chosen organisation can improve its marketing strategy.