Experienced Ads Specialist
Budget: $250 – $750 USD
We’re looking for an experienced and data-driven Ads Specialist to join Mar VA Partners (MVP) a boutique operations and automation consulting firm helping digital entrepreneurs and service based businesses organize, scale, and automate their systems.
The ideal candidate is strategic, analytical, and skilled in Meta (Facebook/Instagram) and Google Ads, with a strong understanding of conversion tracking, audience segmentation, and funnel optimization.
Responsibilities:
-Plan, create, and optimize ad campaigns across Meta Ads (Facebook/Instagram) and Google Ads, Tik Tok.
-Set up and manage tracking tools (Meta Pixel, Google Tag Manager, GA4, CAPI).
-Collaborate with the marketing and operations teams to connect campaigns with CRM funnels (GoHighLevel).
-Run A/B testing on creatives, audiences, and offers to improve ROI.
-Provide weekly reports with performance metrics (CPL, CTR, ROAS).
-Recommend and implement funnel improvements based on data.
Requirements:
-Proven experience,managing Meta and Google Ads campaigns.
-Strong understanding of tracking systems (GA4, GTM, Meta Pixel, CAPI).
-Familiarity with GoHighLevel or other CRMs (HubSpot, ActiveCampaign, ClickFunnels).
-Experience in lead generation and eCommerce campaigns.
-Ability to analyze data and make ROI-driven decisions.
-English: intermediate–advanced (B2 or higher).
-Self-motivated, organized, and detail-oriented.
The ideal candidate is strategic, analytical, and skilled in Meta (Facebook/Instagram) and Google Ads, with a strong understanding of conversion tracking, audience segmentation, and funnel optimization.
Responsibilities:
-Plan, create, and optimize ad campaigns across Meta Ads (Facebook/Instagram) and Google Ads, Tik Tok.
-Set up and manage tracking tools (Meta Pixel, Google Tag Manager, GA4, CAPI).
-Collaborate with the marketing and operations teams to connect campaigns with CRM funnels (GoHighLevel).
-Run A/B testing on creatives, audiences, and offers to improve ROI.
-Provide weekly reports with performance metrics (CPL, CTR, ROAS).
-Recommend and implement funnel improvements based on data.
Requirements:
-Proven experience,managing Meta and Google Ads campaigns.
-Strong understanding of tracking systems (GA4, GTM, Meta Pixel, CAPI).
-Familiarity with GoHighLevel or other CRMs (HubSpot, ActiveCampaign, ClickFunnels).
-Experience in lead generation and eCommerce campaigns.
-Ability to analyze data and make ROI-driven decisions.
-English: intermediate–advanced (B2 or higher).
-Self-motivated, organized, and detail-oriented.