Project-Digital Marketing Measurement Model

1. Create a Digital Marketing Measurement Model for your client. The Digital Marketing Measurement Model was created by Avinash Kaushik @avinash
2. Use your training from earning your Google Analytics Beginner Certification to analyze your client’s performance against the KPIs you have set.
3. Use your knowledge of social media engagement rate studies (Your Professionals to Follow Project) to assess your client’s ability to build a loyal following on their social media channels.
4. Ask and answer important questions for competitive research. Use descriptive, diagnostic, predictive, and prescriptive questions.
5. Complete an awesome website and social media audit for a real client. This experience should be highlighted on your resume.