Luxury Fashion Launch Content Calendar

I’m preparing to unveil a new fashion line in Dubai and need a marketing launch specialist who understands both the regional scene and luxury-driven social content. Your task is to build a complete content calendar for Instagram and TikTok that covers three clear phases: pre-launch, launch week, and post-launch follow-through.

Scope
• Map out daily photo posts only—no videos or Stories—to suit each phase.
• Supply ready-to-publish assets: image briefs or stock references, captions, luxury-focused hashtags, posting times, and any call-to-action prompts.
• Ensure every concept aligns with a luxury and elegance aesthetic appropriate for Dubai’s fashion audience.
• Organise the plan in a format I can upload directly into scheduling tools such as Later or Hootsuite.

What I’ll look for
Please share examples of past work that demonstrate you’ve run similar launch calendars or luxury fashion accounts in the region. I’m especially interested in campaigns that balanced exclusivity with engagement.

Deliverables
1. Three-phase content calendar (spreadsheet or Notion template)
2. 30+ caption-ready photo post entries with hashtags and posting times
3. A quick implementation guide outlining any tools or settings I should use to keep the schedule running smoothly

If you understand the Dubai fashion landscape and can translate that into an elegant, results-oriented calendar, I’d love to see your portfolio and discuss timelines right away.