Interim VP: Marketing & Investor Outreach

Step straight into an executive seat and guide Parker Downing through a critical transition. The organisation needs an Interim Vice President who can simultaneously refine our marketing strategy, tighten investor relations, and energise a small in-house team—fast.

Attracting new investors is the single, non-negotiable priority. All messaging, campaigns, and team activities must point toward that outcome while still up-holding brand consistency. You will revise our go-to-market plan, craft a compelling investor narrative, and make sure every team member knows exactly how their daily work supports capital-raising efforts.

Because timing is tight, I expect tangible progress from day one. A working knowledge of CRM platforms (Salesforce or HubSpot), marketing analytics tools such as GA4, and investor-relation best practices is essential; there is no runway for a learning curve.

Deliverables I need to see before the end of the engagement:
• A concise, data-backed marketing strategy that links directly to investor acquisition targets
• An updated investor deck and outreach calendar ready for immediate use
• A weekly performance dashboard for the team, highlighting KPIs that matter to prospective investors

Acceptance criteria: each item above must be approved by both the CEO and our lead financial advisor, and all collateral must be in our shared drive by the agreed hand-over date. Expect real-time feedback and quick iterations—speed and clarity will define success.