Formulating the market entry framework and strategy for XYZ Ride Hailing core business

XYZ is a ride hailing app launching in the UAE. You have been tasked with formulating the market entry framework and strategy for XYZ Ride Hailing core business. Please share the go to market strategy for the app launch
Identify UAE as a market to focus

Please share the GTM in PPT slides not limited to:
- Market study (validation, sizing, personas, etc…..)
- Competition mapping
- KPIs for the product
- Comms plan - Macroeconomic, geopolitical, or social factors to consider
- Marketing road map