Collaborative Redesign of Construction Marketing Flyers

Job ID: 40231882

Budget: £20 – £250 GBP

Graphic Designer Needed – Construction Industry Marketing Flyers (Professional, Conversion-Focused)

Project Overview:

I need a professional graphic designer to redesign a series of marketing flyers for a construction-focused candidate sourcing service operating across Australia.

This is NOT a generic recruitment agency.
This is a workforce introduction service within the construction and civil industry.

The design must feel:
• Industrial
• Professional
• High-authority
• Commercial
• Clean and modern
• Conversion-focused

Important Requirements:

• Must use REAL photography of construction workers
• NO AI-generated images
• No obvious overused stock images
• Must understand layout hierarchy and strong typography
• Clean spacing and strong contrast required

This must NOT look like:
• A cheap Canva template
• A corporate HR brochure
• A generic job board ad

What We Need Designed:

3 separate flyer versions targeting:

Labour hire companies (volume candidate feeder positioning)

SME contractors (hire direct, fixed fee model)

Small trade businesses (simple one-off hiring support)

Each version will share brand consistency but slightly different messaging tone.

Design Direction:

Brand tone:
Bold. Industrial. Confident.

Colour palette:
Black + construction green (open to refinement).

Typography:
Strong headline font.
Clean, modern supporting font.

White space is important.
Minimal clutter.
Maximum clarity.

Deliverables Required:

• Square social media version
• Horizontal banner version
• Print-ready PDF version
• Editable source files

To Apply:

Please provide:
• Examples of industrial or construction-related designs
• Examples of high-impact marketing flyers
• Your approach to conversion-focused layout
• Estimated turnaround time

Designers with experience in construction, trades, labour or industrial sectors will be prioritised.