Children's Book Launch Marketing
Budget: $2 – $8 USD
I’m getting ready to roll out a line of illustrated children’s books and matching merchandise on Amazon Kindle and my companion websites. The manuscripts and artwork are complete; what I still need is a cohesive launch strategy focused entirely on marketing and promotions.
The core channels are already set up: social media, email marketing, and Amazon ads. I want a coordinated plan that keeps a consistent brand voice across Facebook, Instagram, and tiktok, builds anticipation, and drives qualified buyers to my Kindle book series and merch. I have basc brand assets; you’ll expand them into scroll-stopping posts, short video teasers, and ad creatives sized for each platform.
For Amazon ads, please map out keyword-driven Sponsored Product and Sponsored Brand campaigns with clear budgets and performance targets.
Deliverables
• 60-day launch calendar covering social posts, emails, and ad spend milestones
• Creative assets: copy, graphics, and simple motion snippets ready for upload
• Amazon ads setup guide with target keywords and bid recommendations
• Performance dashboard template so I can track CTR, sales, and ROI in real time
Acceptance criteria
The plan must be actionable for a non-technical author, keep messaging aligned across all channels, and include measurable KPIs for each tactic. If you have proven wins in children’s publishing or Kindle marketing, that will make your proposal stand out. Let’s make this series a hit from day one.
As we generate sales I can increase your pay!
The core channels are already set up: social media, email marketing, and Amazon ads. I want a coordinated plan that keeps a consistent brand voice across Facebook, Instagram, and tiktok, builds anticipation, and drives qualified buyers to my Kindle book series and merch. I have basc brand assets; you’ll expand them into scroll-stopping posts, short video teasers, and ad creatives sized for each platform.
For Amazon ads, please map out keyword-driven Sponsored Product and Sponsored Brand campaigns with clear budgets and performance targets.
Deliverables
• 60-day launch calendar covering social posts, emails, and ad spend milestones
• Creative assets: copy, graphics, and simple motion snippets ready for upload
• Amazon ads setup guide with target keywords and bid recommendations
• Performance dashboard template so I can track CTR, sales, and ROI in real time
Acceptance criteria
The plan must be actionable for a non-technical author, keep messaging aligned across all channels, and include measurable KPIs for each tactic. If you have proven wins in children’s publishing or Kindle marketing, that will make your proposal stand out. Let’s make this series a hit from day one.
As we generate sales I can increase your pay!