Retail Market Analysis Specialist Needed
Budget: $250 – $750 USD
I'm currently in need of a top-tier market analyst who can help me prepare a market study on handheld flashlights. Just to clarify the type of product, a few players in the industry are Sure Fire, Streamlight, Nitecore, Elzetta, Olightm Maglite etc. Your role will be to help me understand this market, its trends, customer preferences, and its competition. Ultimately, I need to determine the market's potential, particularly the Total Addressable Market (TAM).
Ideally, I would need the following, but let's discuss which of this data is potentially too hard to obtain:
- TAM (Global, Europe, Italy)
- Comparable analysis, i.e. flashlight prices range from 20$ to $300+, I would need to segment the competitor products into price ranges, so to understand the features of competitor products within the price range of my product
- Largest players in the market
- Growth rate of the market
- Types of buyers, i.e. how many flashlights are bought by retail and how many by military, police etc.
- The initial market will be Italy, so the more of the information above that can include specific numbers on Italy, the better
Ideal Skills and Experience:
- Proven track record in market analysis, preferably within the retail sector.
- Strong research and analytical skills.
- A deep understanding of customer behavior and market trends.
- Competitor analysis and market sizing experience is a big plus.
Please ensure your proposal addresses your qualifications in these areas, and feel free to provide examples of relevant past work.
Ideally, I would need the following, but let's discuss which of this data is potentially too hard to obtain:
- TAM (Global, Europe, Italy)
- Comparable analysis, i.e. flashlight prices range from 20$ to $300+, I would need to segment the competitor products into price ranges, so to understand the features of competitor products within the price range of my product
- Largest players in the market
- Growth rate of the market
- Types of buyers, i.e. how many flashlights are bought by retail and how many by military, police etc.
- The initial market will be Italy, so the more of the information above that can include specific numbers on Italy, the better
Ideal Skills and Experience:
- Proven track record in market analysis, preferably within the retail sector.
- Strong research and analytical skills.
- A deep understanding of customer behavior and market trends.
- Competitor analysis and market sizing experience is a big plus.
Please ensure your proposal addresses your qualifications in these areas, and feel free to provide examples of relevant past work.