UK Market Research & Data Analyst
Budget: ₹400 – ₹750 INR
We are looking for a skilled Market Research & Data Analyst to evaluate the revenue potential for brands that are exclusively online or exclusively offline. Our internal team has begun a campaign to identify top brands people want to see both online and in-person. We have already collected relevant search data via Ahrefs for terms surrounding these brands but need an expert to help estimate the potential revenue they are missing by being only online or offline.
Objectives:
Quantify Potential Revenue: Using available data and additional market insights, estimate the potential revenue each brand might capture if it expanded to an omni-channel presence.
Data Analysis: Analyze search volume, demand indicators, and trends from Ahrefs data to inform revenue estimates.
Market Research: Identify relevant industry benchmarks, customer behavior patterns, and conversion rates to strengthen accuracy.
Deliver Insightful Results: Provide a final report with clear data visualizations and calculations that would support outreach to journalists.
Ideal Candidate Skills:
Proven experience in data analysis, especially with SEO tools like Ahrefs.
Strong understanding of eCommerce and retail metrics, including conversion rates and customer lifetime value.
Experience with revenue projection or financial modeling.
Strong skills in data visualization to create a clear, impactful presentation of findings.
Deliverables:
Comprehensive analysis report estimating missed revenue opportunities for both online-only and offline-only brands.
Detailed methodology and sources used for estimation to ensure transparency and credibility in results.
Objectives:
Quantify Potential Revenue: Using available data and additional market insights, estimate the potential revenue each brand might capture if it expanded to an omni-channel presence.
Data Analysis: Analyze search volume, demand indicators, and trends from Ahrefs data to inform revenue estimates.
Market Research: Identify relevant industry benchmarks, customer behavior patterns, and conversion rates to strengthen accuracy.
Deliver Insightful Results: Provide a final report with clear data visualizations and calculations that would support outreach to journalists.
Ideal Candidate Skills:
Proven experience in data analysis, especially with SEO tools like Ahrefs.
Strong understanding of eCommerce and retail metrics, including conversion rates and customer lifetime value.
Experience with revenue projection or financial modeling.
Strong skills in data visualization to create a clear, impactful presentation of findings.
Deliverables:
Comprehensive analysis report estimating missed revenue opportunities for both online-only and offline-only brands.
Detailed methodology and sources used for estimation to ensure transparency and credibility in results.