Market Research & Concept Development for Holiday Homes in India
Budget: ₹750 – ₹1,250 INR
I'm seeking a comprehensive examination of consumer preferences towards holiday homes in India.
Your tasks will include:
- Identifying ideal locations for these homes ( airport distances, existing airbnb/booking.com daily rentals, uniqueness of the experience ( Snow, sea beach, forest, river, waterfall, treehouse, ... ) ,
different type of homes ( mud houses, wood, thatches, bamboo, domes, etc; with some examples currently present) ,
- Delving into target demographic insights ( current nature stay market trends, supply, demand, avg rentals, property rates changes across those 100 towns. )
- Understanding consumer preferences and
Finally selective 10 sound business models with unique experiences such as surfing schools and yoga centers, in 10 different locations.
Ideal candidates would have a background in market research, consumer analysis, and project development. Experience in the holiday or nature stay business would be a significant advantage.
This can be thought a market research for DLF, which wishes to enter into the Holiday Homes market.
Your tasks will include:
- Identifying ideal locations for these homes ( airport distances, existing airbnb/booking.com daily rentals, uniqueness of the experience ( Snow, sea beach, forest, river, waterfall, treehouse, ... ) ,
different type of homes ( mud houses, wood, thatches, bamboo, domes, etc; with some examples currently present) ,
- Delving into target demographic insights ( current nature stay market trends, supply, demand, avg rentals, property rates changes across those 100 towns. )
- Understanding consumer preferences and
Finally selective 10 sound business models with unique experiences such as surfing schools and yoga centers, in 10 different locations.
Ideal candidates would have a background in market research, consumer analysis, and project development. Experience in the holiday or nature stay business would be a significant advantage.
This can be thought a market research for DLF, which wishes to enter into the Holiday Homes market.