Enhance 3D Printing: Filament Expansion

Job ID: 38166962

Budget: $15 – $25 AUD

Key Objectives Brief: Part-Time Social Media Marketing Student

Project Overview
We are seeking a talented and motivated part-time student based on the Gold Coast or in the Brisbane area, currently studying Social Media Marketing, to design and implement a cost-effective social media marketing campaign. The campaign will focus on promoting our Australian-made 3D printer filament across Facebook, Instagram, X (formerly Twitter), and YouTube.

Objectives
1. Increase Brand Awareness:
- Develop and execute strategies to raise awareness of our Australian-made 3D printer filament.
- Highlight the unique selling points (USPs) such as quality, locally sourced materials, and sustainability.

2.Engage Target Audience:
- Identify and target key demographics interested in 3D printing, including hobbyists, educators, and professionals.
- Create engaging content that resonates with the audience and encourages interaction.

3. Boost Online Presence:
- Enhance our visibility on Facebook, Instagram, X, and YouTube through regular, strategic posts and interactions.
- Utilize SEO and relevant hashtags to increase reach.

4. Drive Traffic and Sales:
- Generate website traffic and conversions through effective call-to-actions (CTAs) and promotional content.
- Track and analyze performance metrics to optimize campaigns for higher conversion rates.

Responsibilities
-Content Creation:
- Design visually appealing and informative posts, videos, and stories for all platforms.
- Develop a content calendar to ensure consistent and timely posts.

- Community Management:
- Engage with followers by responding to comments, messages, and mentions.
- Foster a sense of community and loyalty among followers.

- Analytics and Reporting:
- Monitor and report on key performance indicators (KPIs) such as engagement rates, follower growth, and conversion metrics.
- Adjust strategies based on data-driven insights.

Qualifications
- Currently studying Social Media Marketing or a related field.
- Proven understanding of social media platforms and their respective best practices.
- Creative mindset with the ability to design compelling visual content.
- Strong communication skills and the ability to engage effectively with an online community.
- Familiarity with social media analytics tools and metrics.

Benefits
- Gain hands-on experience in a real-world marketing campaign.
- Opportunity to work with a local Australian brand.
- Flexible working hours to accommodate your study schedule.
- Potential for future collaboration or extended opportunities based on performance.

Application Process
Interested candidates should submit:
- A brief cover letter outlining their interest in the position and relevant experience.
- A resume or CV.
- Examples of previous social media work or a portfolio (if available).

Please send applications to [Contact Email] by [Application Deadline].

We look forward to collaborating with a passionate student who can bring innovative ideas and drive our social media presence to new heights.