Construction Equipment Research & Marketing
Budget: $2 – $8 USD
New additions to our rental catalogue start with reliable data, so the first task on this project is a thorough scan of the market for heavy machinery and key power tools. I need clear product specifications, competitive positioning, and supplier details consolidated into a research file that lets me see at a glance which items are worth pursuing. Must be fluent in both English & Spanish.
Once the short-list is confirmed, the next phase involves mapping local and wider EU rental rates for the same models. The goal is to benchmark our pricing and highlight gaps we can exploit and be priced competitively.
When a product makes the cut, it has to go live on the website. That means writing concise descriptions, technical specs, and usage notes directly inside WordPress (or a comparable CMS), sourcing high-resolution images, and inserting cross-links so visitors can jump from the product page to its rental enquiry form without friction.
Finally, each launch requires fresh copy for a short email blast and two or three social posts that maintain a consistent tone with our existing brand voice while pushing the new equipment.
To help me gauge fit quickly, please drop in links or files that showcase past work on similar research or content tasks; short case examples are ideal.
Once the short-list is confirmed, the next phase involves mapping local and wider EU rental rates for the same models. The goal is to benchmark our pricing and highlight gaps we can exploit and be priced competitively.
When a product makes the cut, it has to go live on the website. That means writing concise descriptions, technical specs, and usage notes directly inside WordPress (or a comparable CMS), sourcing high-resolution images, and inserting cross-links so visitors can jump from the product page to its rental enquiry form without friction.
Finally, each launch requires fresh copy for a short email blast and two or three social posts that maintain a consistent tone with our existing brand voice while pushing the new equipment.
To help me gauge fit quickly, please drop in links or files that showcase past work on similar research or content tasks; short case examples are ideal.