AI Adoption Research within Australia

Market Research on AI Adoption for Small Businesses & Industries

Project Overview

I’m looking for a market researcher to gather insights from business owners and decision-makers in the following industries:

Online Coaching & Consulting

Small Family Businesses (e.g. Electrical Companies)

Medical Field (Private Practices, Clinics, Allied Health, etc.)

Public Sector (Government, Education, Nonprofits)

All within Australia.


The goal is to identify key challenges, time-consuming tasks, and AI opportunities that can streamline their work. I need concise, actionable insights to help me decide where to focus my AI consulting and automation solutions.

Scope of Work

1. Conduct Research Through:

Direct outreach to business owners (via LinkedIn, email, or industry networks)

Online surveys or polls

Interviewing 5-10 decision-makers (in each industry mentioned above)

Analysing competitors and industry reports


2. Key Questions to Answer:

Biggest Business Pain Points:

What are the top 3 daily challenges in your business?

Which manual processes are the most time-consuming and frustrating?


AI Awareness & Adoption:

Have you used AI tools before? If yes, which ones?

What concerns do you have about AI adoption (cost, complexity, accuracy, security, etc.)?

Industry-Specific Questions: (customised for each sector)

For Coaches: Do you struggle with client management, content creation, or lead generation?

For Small Businesses: How do you handle scheduling, quoting, and invoicing? What’s your biggest bottleneck?

For Medical Field: How much time is spent on paperwork vs. patient care?

For Public Sector: What processes are outdated and inefficient?


AI Investment & Interest:

If AI could save you 10 hours a week, how much would that be worth to you?

What’s one AI-powered feature you wish existed?

Would you be open to an AI consultation if solutions were easy to implement?


Deliverables

Summary Report (Concise & Actionable):

Industry-wise pain points & AI opportunities

Key trends & insights from interviews/surveys

Any recurring themes or objections to AI adoption

What would encourage a company to adopt - save on money/time/something else?


Raw Data (Survey responses, interview notes, or transcripts)

Ideal Researcher

Experience in B2B market research

Strong communication skills for outreach & interviews

Understanding of AI & automation trends (preferred but not mandatory)

Ability to deliver results quickly & concisely


Budget & Timeline:

Looking for a cost-effective solution

Delivery within 1-2 weeks


If you can help gather high-quality insights fast, I’d love to work with you! Please include a brief proposal on how you’d approach this research.

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