Solar Company Lead Funnel & Web Development

Job ID: 39258928

Budget: €750 – €1,500 EUR

? Goal:
Generate qualified leads (mainly homeowners, businesses, and farmers) through two main channels:

A dedicated landing page with a smart lead capture form.

A targeted email marketing campaign (B2B: ~10,000 CEO contacts in Switzerland).

? Your Tasks:
? 1. Landing Page
Create a clean, minimalist lead capture page, similar to pvleads.com

Include a short interactive questionnaire (around 10–12 fields)

Embed or connect a solar calculator (API/iFrame via tools like Eturnity or Solar Pro)

Fully responsive and mobile-optimized

Include GDPR-compliant privacy policy and cookie banner

Setup: Leads should be forwarded to an email or CRM system

? 2. Email Marketing Campaign
Create 1–2 email templates (content + layout + CTA)

Optional: Help execute the campaign using a tool like Mailchimp, Brevo, or similar

Contact list (approx. 10,000 CEOs and business owners in Switzerland) will be provided

? Performance Goals:
At least 100 qualified leads/month

Landing Page Conversion Rate: ≥ 5 %

Email Campaign: ≥ 20 % open rate / ≥ 5 % CTR

? We Provide:
Full branding assets (logo, colors, sample texts)

Access to our solar calculator tool

Defined target audience

Hosting/Builder access (WordPress, Webflow, or based on your recommendation)

✅ You Should Have:
Proven experience with lead funnels & conversion optimization

Portfolio with landing pages or similar campaigns

Familiarity with GDPR / Swiss data protection

Reliable and communicative work ethic

English required, German is a plus

? Budget:
Estimated EUR 500 - 1000 depending on scope and quality.
Open to long-term cooperation if the first campaign is successful.

? Timeline:
Start: Immediately
Goal: Go live asap

✉️ To Apply, Please Answer:
What tools do you use for landing pages and email marketing?

Do you have examples of similar projects?

What performance/KPIs can you confidently commit to?

Reference projects?

Note: This project is focused on the Swiss solar market, targeting homeowners, business owners, and agricultural operations within Switzerland. Knowledge of local requirements, data protection (GDPR/Swiss DSG).
Related categories: PHP Website Design Internet Marketing HTML Mailchimp