Email Marketing Coordinator (Lat-Am)

Job ID: 37381845

Budget: $2 – $8 USD

Position Summary: Email Marketing Coordinator

As a vital member of our Marketing department, the Email Marketing Coordinator takes the lead on diverse initiatives, encompassing email marketing campaigns, website content updates, and more, with a special focus on the dynamic real estate and hospitality sectors. This multifaceted role entails crafting and adapting email templates utilizing HTML/CSS and content management systems, executing website enhancements, orchestrating email marketing campaigns, and contributing valuable insights to our digital marketing strategies.

Key Responsibilities:

• Streamlined Workflow Management: Leverage a Salesforce-based workflow system to oversee and approve email blasts, social media posts, and various digital marketing requests.
• Captivating Email Newsletters: Create and execute engaging weekly email newsletters that resonate with our audience.
• Tailored Campaigns: Develop and deploy customized email campaigns, perfectly aligned with properties and agents.
• Creative Collaboration: Collaborate closely with digital designers and web developers to craft and implement personalized email campaigns that captivate the audience.
• Marketing Automation Proficiency: Harness the power of marketing automation platforms to create forms, landing pages, generate reports, manage user accounts, and more.
• Efficient Project Management: Supervise, authorize, and streamline email blasts, social media content, and other digital marketing requests through our project management system.
• Website Excellence: Manage and continually enhance website content to ensure it's always fresh and engaging.

Qualifications and Experience:

• Exceptional Communication: Possess outstanding customer service and communication skills to effectively connect with our team and clients.
• Analytical Prowess: Exhibit strong analytical thinking and problem-solving abilities, ensuring we stay ahead in our marketing endeavors.
• Multitasking Champion: Capable of efficiently handling multiple projects and fostering a collaborative, team-oriented approach.
• Tech-Savvy: Demonstrate tech-savviness, including a strong command of MS Office, with an emphasis on Excel.
• Design Savvy: Familiarity with graphic design software like Photoshop is a valuable asset.
• Salesforce Advantage: Prior experience with Salesforce is advantageous and will be beneficial in this role.
• Email Marketing Know-How: Familiarity with email marketing and automation systems such as Pardot, Campaign Monitor, or Net-Results is a plus.
• CMS Competence: Knowledge of content management systems like WordPress is another beneficial skill for this role.

Join us in this exciting role where your expertise will play a pivotal role in our marketing success.
Related categories: PHP Website Design Salesforce.com HTML Mailchimp