E-commerce Brand Creation with Guidelines

I'm looking for a comprehensive brand identity for my E-commerce website. This brand should embody a modern and clean aesthetic, without being tied to specific colors. Instead, it should allow for flexibility in color application, while still maintaining a cohesive brand identity.

Key Requirements:
- Full brand identity development, including logo, typography, imagery, and color palette
- Creation of detailed brand guidelines for consistent application across the website and other platforms
- Design should be modern and clean, appealing to all
- E-commerce industry experience is a plus

Skills and Experience Needed:
- Strong graphic design skills
- Experience in branding, particularly for e-commerce
- Ability to create detailed, easy-to-follow brand guidelines
- Understanding of modern, clean design aesthetics
- Flexible and creative mindset to develop a non-specific color brand