Modern Minimalist Logo Design

Job ID: 39371114

Budget: $30 – $250 CAD

Project Name: Tennerama Logo Design

Project Background:
Tennerama is a Canadian retail chain brand where all items are priced at $10. The product range includes clothing, household items, small electronics, and everyday goods. The brand is inspired by Canada's well-known Dollarama, but with a clearer price positioning—everything is $10, promoting a shopping experience focused on quality and affordability.

Design Objective:
To design a simple, eye-catching, and highly recognizable logo that will be used for storefront signage, e-commerce platforms, and promotional materials.

Core Design Requirements:
Brand Name: The logo must clearly display the brand name “Tennerama.”

Price Indicator:
The logo must prominently feature the number “10”, as this is the core of the brand's identity. It must be easily identifiable from a distance (e.g., visible from across the street, so people immediately recognize it as a $10 store).

Design Inspiration:
You may take inspiration from the Dollarama concept—combining the numeric price element with the brand name to create a strong visual identity.

Color Style:
There are no strict color restrictions, but the design must be visually striking and attention-grabbing, suitable for storefront signage. Bold colors such as orange, red, yellow, green, or black-yellow combinations are welcome. Gradients or 3D effects may be used sparingly—avoid overly complicated or flashy elements.

Logo Style Direction (Optional):

Preferably a horizontal layout (suitable for store signage)
The text can be paired with a graphic icon
Use bold, readable fonts (avoid fonts that are too thin or overly artistic)
A slightly retro or Western retail aesthetic may be considered