Loud Heard - Logo Design

Starting a new LLC for a gun store/website. The company name is Loud Heard Armory. I have a vision of a longhorn bull. The logo is intended to also be a ranch brand "Loud Heard" with multiple entities so I want to encompass the "Ranch" component with guns/bulls/horses/cowboy theme. So potentially a main brand logo with subs under it. The trick with the armory component is the guns will be what you see in stores today. i.e. tactical weapons, silencers, scopes, gear, ammo, training.
- Maybe a play on AR (AR 15) in Armory with a visual of that gun pointing down or something.
- All HIGH-END stuff.
Thank you