Full Brand Identity & Style Guide Development for New Consulting Firm (Middle East Market)
Budget: $250 – $750 USD
We are creating a new consulting firm that aims to connect investors from the Middle East, particularly Saudi Arabia, with business opportunities in the grape juice concentrate industry.
We are looking for a skilled branding freelancer to develop a complete visual identity and brand manual that communicates trust, formality, and professionalism—aligned with the expectations of high-level investors and culturally appropriate for the Arab market.
? Scope of Work
1. Brand Discovery / Verbal Identity
Mission, vision, and brand values (English or bilingual)
Tone of voice definition (formal, trustworthy, business-oriented)
Target audience profiling and brand positioning
2. Visual Identity Design
Logo (primary and alternate versions)
Culturally mindful color palette (primary and secondary)
Typography recommendations (for digital and print use)
Optional iconography or symbolic visual elements
Supporting graphic elements (textures, shapes, patterns, etc.)
3. Brand Manual (Style Guide)
Guidelines for logo usage and placement
Color and typography usage rules
General visual style direction (look & feel)
Suggested applications (stationery, pitch decks, website visuals)
4. Deliverables
Brand manual (PDF format)
Editable design files (.AI, .SVG, .PDF, .PNG)
Mockups: business card, presentation slide, homepage layout, social media covers
? Requirements & Expectations
Proven experience in corporate branding (portfolio required)
Ability to adapt design for a culturally specific market (Middle East)
Clear communication and ability to work in project phases
Weekly or milestone-based feedback sessions
? Design Style Guidelines
Formal, clean, elegant, professional
Should inspire confidence in a business environment
Avoid playful, informal, or overly minimalist styles
Suggested references: global investment firms, agri-business consultancies, wine industry branding
? Project Timeline
Estimated duration: 2-4 weeks, with phased deliveries and initial proposals ideally within the first 2 weeks.
? Budget
Open to proposals based on portfolio quality and scope. Please quote a fixed price for the full project.
We are looking for a skilled branding freelancer to develop a complete visual identity and brand manual that communicates trust, formality, and professionalism—aligned with the expectations of high-level investors and culturally appropriate for the Arab market.
? Scope of Work
1. Brand Discovery / Verbal Identity
Mission, vision, and brand values (English or bilingual)
Tone of voice definition (formal, trustworthy, business-oriented)
Target audience profiling and brand positioning
2. Visual Identity Design
Logo (primary and alternate versions)
Culturally mindful color palette (primary and secondary)
Typography recommendations (for digital and print use)
Optional iconography or symbolic visual elements
Supporting graphic elements (textures, shapes, patterns, etc.)
3. Brand Manual (Style Guide)
Guidelines for logo usage and placement
Color and typography usage rules
General visual style direction (look & feel)
Suggested applications (stationery, pitch decks, website visuals)
4. Deliverables
Brand manual (PDF format)
Editable design files (.AI, .SVG, .PDF, .PNG)
Mockups: business card, presentation slide, homepage layout, social media covers
? Requirements & Expectations
Proven experience in corporate branding (portfolio required)
Ability to adapt design for a culturally specific market (Middle East)
Clear communication and ability to work in project phases
Weekly or milestone-based feedback sessions
? Design Style Guidelines
Formal, clean, elegant, professional
Should inspire confidence in a business environment
Avoid playful, informal, or overly minimalist styles
Suggested references: global investment firms, agri-business consultancies, wine industry branding
? Project Timeline
Estimated duration: 2-4 weeks, with phased deliveries and initial proposals ideally within the first 2 weeks.
? Budget
Open to proposals based on portfolio quality and scope. Please quote a fixed price for the full project.