Brand and Visual Identity Designer

We are looking for a creative and experienced Freelance Brand and Visual Identity Designer to develop a comprehensive brand identity package for Voo Payments. The ideal candidate will have a strong portfolio showcasing their ability to create visually appealing and cohesive brand elements that effectively communicate a company's values and mission.

Responsibilities:
Collaborate with the Voo Payments team to understand the brand’s vision, mission, and target audience.
Develop a complete brand identity package including but not limited to:
Logo design
Color palette
Typography
Brand guidelines
Business cards
Letterheads
Social media graphics
Marketing materials
Packaging design
Create a visual identity that reflects the innovative and user-friendly nature of our fintech solutions.
Ensure all designs are consistent with the overall brand strategy and appeal to our target market.
Provide multiple design concepts and iterate based on feedback.
Deliver high-quality, print-ready and web-ready files.
Maintain open communication throughout the project and meet deadlines.
Requirements:

Proven experience as a Brand and Visual Identity Designer, with a strong portfolio of previous work.
Expertise in graphic design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign).
Excellent understanding of branding, marketing, and visual communication.
Strong creative skills and attention to detail.
Ability to work independently and manage time effectively.
Excellent communication skills and the ability to take constructive feedback.
Knowledge of fintech industry trends is a plus.
Regards