Lead Generation Facebook Campaign

Job ID: 38017543

Budget: $30 – $250 USD

ACA/ Obamacare/ Affordable Health Insurance broker looking to start Facebook ads campaigns that focuse on generating leads and in-bound from from low income individuals ages 25-64 nationwide.

Key Points:
- **Objective**: The primary goal is to generate leads. Therefore, the ads should be designed and targeted in a way that they encourage the audience to provide their contact information or take a similar action of engagement.
- **Audience**: The target demographic is low income individuals aged 25-64. This group should be the primary one in the campaign, ensuring that the language, images, and overall message of the ads resonate with them.
- **Geographical Location**: The campaign should be designed to target a national audience, meaning that the ads should be displayed to Facebook users throughout the country.

Ideal Skills and Experience:
- **Facebook Advertising Expertise**: The ideal freelancer should have a proven track record of successful lead generation campaigns on Facebook.
- **Audience Targeting**: Experience with targeting specific demographics, in this case, professionals aged 25-64, is crucial to the success of this campaign.
- **Copywriting and Design**: The ability to create engaging ad copy and visuals that resonate with the target audience is a significant advantage for this project.
- **Analytical Skills**: Being able to monitor and evaluate the performance of the campaign, and make adjustments as necessary, is essential.