IT Firm Seeking Expert B2B Lead Generator

Job ID: 38775541

Budget: $50 – $0 USD

We are an IT Service business looking to hire an experienced Lead Generation Specialist to help us increase our client base. Our goal is to identify high-quality leads who are genuinely interested in our services and are likely to convert into long-term clients.

Project Overview

We need someone who is skilled in B2B lead generation strategies and can effectively target small to mid-sized businesses. The right candidate will have experience with using multiple lead gen channels and tools to generate high-quality leads that meet our specific requirements.

Responsibilities

Research and Identify Leads:

-Conduct research to identify potential clients who match our ideal client profile.
-Develop a list of prospects who are likely to be interested in our services.
-Generate Leads Through Multiple Channels:
---Use various platforms such as LinkedIn, email outreach, cold calling, social media, or paid ads to generate leads.
--Create and optimize lead generation campaigns, if applicable.
-Qualify and Organize Leads:
---Ensure leads meet our quality standards (e.g., based on company size, industry, location).
-Organize and present lead information in a structured format.
-Develop Outreach Strategies:
-Craft personalized messaging or sequences for email outreach and social media interactions.
-Set up appointment-setting if possible, or coordinate warm handoffs for our internal team to follow up.
Provide Regular Reporting:
---Provide updates on lead generation progress, conversion rates, and overall performance.
-Suggest improvements based on data and results to optimize lead generation efforts.

Requirements
-Proven experience in lead generation for service-based businesses.
-Proficient in using lead generation tools and platforms, such as LinkedIn Sales Navigator, Apollo.io, -Hunter.io, or Google Ads (if applicable).
-Strong research and data entry skills.
-Excellent communication skills for effective outreach and follow-ups.
-Ability to work independently and deliver results within set deadlines.

Ideal Candidate
Has a portfolio or case studies showing successful lead generation results.
Demonstrates a strong understanding of our industry and target audience.
Is detail-oriented, organized, and proactive in suggesting new lead generation ideas.
Familiar with CRM systems (e.g., HubSpot, Salesforce) to manage and track leads.

Expected measurable results within 4-6 months. Our IT firm specializes in providing Managed IT Services. Focus on generating leads within our local region primarily. We will measure the success of lead generation by the conversion rate of leads to clients. Focus on a casual communication style for outreach. Focus on generating leads from the manufacturing industry.
Related categories: Internet Marketing Telemarketing Sales Marketing Leads