Social Media & Lead Gen for Service Businesses
Budget: $250 – $750 USD
Lead Generation and Social Media Manager for Local Service Business
I am looking for a results driven marketer to help grow two service based businesses in Utah, Custom Concrete Coatings and SunVault Shades.
Our primary goal is generating consistent, high quality leads that turn into booked jobs. We are not looking for vanity metrics like followers or likes. We care about calls, messages, estimates booked, and revenue.
We need someone who can manage lead generation, run paid ads, and handle social media in a way that directly drives business.
Scope of Work
Lead Generation is the main priority
Set up and manage Facebook and Instagram ad campaigns
Create and test multiple ad creatives and offers
Optimize campaigns for conversions, not traffic
Generate inbound leads through Facebook Ads, Instagram Ads, Facebook Marketplace, and KSL or similar local platforms
Continuously improve cost per lead
Social Media Management
Manage Facebook and Instagram accounts
Post 3 to 5 times per week
Create content using before and after photos, job site videos, and customer results
Write captions focused on getting messages and calls
Engage with comments and basic inquiries if needed
Funnel and Follow Up Support
Help improve how we capture leads through messages and forms
Suggest or set up a simple tracking or CRM system if needed
Improve response process to increase booking rates
Performance Tracking
Track cost per lead, total leads, and conversions to booked jobs
Provide weekly updates with clear numbers
Continuously improve campaigns based on performance
Goals
Generate 30 to 100 or more leads per month
Reduce cost per lead over time
Increase booked jobs and revenue
Build a consistent and predictable lead flow
Performance Based Pay
In addition to base pay, we offer performance based incentives tied directly to results.
For every qualified lead that turns into a closed job, additional compensation will be paid. We are looking to reward performance and are willing to scale compensation as results improve.
We want to work with someone long term who is confident in their ability to generate real revenue producing leads.
Please include how you would prefer to structure performance based pay tied to closed deals.
Ideal Candidate
Has experience with local service businesses such as home services or construction
Has successfully generated leads using Facebook and Instagram ads
Understands how to turn leads into real customers
Can show past results with metrics or examples
Is proactive and focused on results
To Apply
Please include the following
Examples of similar businesses you have worked with
Results you have achieved such as cost per lead and number of leads
Your strategy for generating leads for a local service business
Your pricing and recommended ad budget
I am looking for a results driven marketer to help grow two service based businesses in Utah, Custom Concrete Coatings and SunVault Shades.
Our primary goal is generating consistent, high quality leads that turn into booked jobs. We are not looking for vanity metrics like followers or likes. We care about calls, messages, estimates booked, and revenue.
We need someone who can manage lead generation, run paid ads, and handle social media in a way that directly drives business.
Scope of Work
Lead Generation is the main priority
Set up and manage Facebook and Instagram ad campaigns
Create and test multiple ad creatives and offers
Optimize campaigns for conversions, not traffic
Generate inbound leads through Facebook Ads, Instagram Ads, Facebook Marketplace, and KSL or similar local platforms
Continuously improve cost per lead
Social Media Management
Manage Facebook and Instagram accounts
Post 3 to 5 times per week
Create content using before and after photos, job site videos, and customer results
Write captions focused on getting messages and calls
Engage with comments and basic inquiries if needed
Funnel and Follow Up Support
Help improve how we capture leads through messages and forms
Suggest or set up a simple tracking or CRM system if needed
Improve response process to increase booking rates
Performance Tracking
Track cost per lead, total leads, and conversions to booked jobs
Provide weekly updates with clear numbers
Continuously improve campaigns based on performance
Goals
Generate 30 to 100 or more leads per month
Reduce cost per lead over time
Increase booked jobs and revenue
Build a consistent and predictable lead flow
Performance Based Pay
In addition to base pay, we offer performance based incentives tied directly to results.
For every qualified lead that turns into a closed job, additional compensation will be paid. We are looking to reward performance and are willing to scale compensation as results improve.
We want to work with someone long term who is confident in their ability to generate real revenue producing leads.
Please include how you would prefer to structure performance based pay tied to closed deals.
Ideal Candidate
Has experience with local service businesses such as home services or construction
Has successfully generated leads using Facebook and Instagram ads
Understands how to turn leads into real customers
Can show past results with metrics or examples
Is proactive and focused on results
To Apply
Please include the following
Examples of similar businesses you have worked with
Results you have achieved such as cost per lead and number of leads
Your strategy for generating leads for a local service business
Your pricing and recommended ad budget