Sales Lead Generation for HR Firm

My HR POE firm ( Workbase) is gearing up to reach more Startups and small businesses across the United States, and the growth plan starts with a steady flow of qualified sales opportunities generated through professional cold calling and email marketing Scope of work You will source, contact, and nurture decision-makers at U.S. companies with up to roughly 250 employees, introduce our outsourced HR services, and secure discovery calls on my calendar. The focus is purely on new client acquisition; branding or long-term nurturing campaigns are outside this engagement. Preferred approach • Cold calling remains the primary outreach channel. Email or social follow-ups are welcome when they help move a lead closer to a booked meeting, but the phone is where each conversation starts. • Messaging must center on cost savings, compliance assurance, and the ease of shifting HR tasks offshore—benefits that resonate most with smaller organizations. Key deliverables • A weekly list of fresh, verified leads including contact names, direct phone numbers, company size, and brief call notes. • A minimum agreed-upon number of discovery calls booked on my calendar each week. • CRM updates (HubSpot or a simple shared spreadsheet—whichever you are comfortable with) so I can track progress in real time. Success criteria A lead counts as successful only after they show up in the scheduled meeting and with an intent to use our services What to include in your bid Showcase your relevant experience selling B2B services in the U.S. market, especially in HR domain and Startups to small businesses, and demonstrate proven results from cold-calling campaigns. If you have sample call recordings or conversion statistics, that will help me gauge fit quickly. This is an ongoing assignment for the right person, so consistent results can turn into a long-term partnership. You will be paid a % of the monthly invoice every month