Real Estate Google Lead Generation

Job ID: 39949223

Budget: ₹1,500 – ₹12,500 INR

I run a real-estate channel-partner firm and I’m ready to scale my pipeline with a focused Google Ads campaign that brings in qualified buyer and investor leads. My priority is clear: solid, trackable lead generation rather than generic brand awareness.

Here’s what I’m looking for: set up and optimization of Search campaigns in Google Ads, tailored to the new-home and investment property niches we represent. You’ll handle keyword research around location, budget ranges, and builder names, craft compelling ad copy that meets Google’s best-practice guidelines, and install the necessary conversion tracking so we can measure form fills and call enquiries down to the cost per lead.

I already have landing pages and CRM in place, but I’m open to your recommendations on tweaks that could improve quality scores and conversion rates. While Google Search is the immediate focus, I may expand into Display or remarketing once the core campaign proves profitable, so experience there is a plus.

Acceptance criteria
• Campaign live with at least three tightly themed ad groups, SKAG-style or similar
• Conversion tracking verified in Google Ads and Google Analytics
• First two weeks’ optimisation report showing impressions, clicks, CPL, and actionable next steps

If you have a track record of delivering predictable, affordable leads for real-estate players and can start quickly, I’d like to hear how you’d approach the account.