Part-Time Social Media Lead Strategist
Budget: $8 – $15 CAD
My brand already has profiles on Facebook, Instagram, and LinkedIn, but the channels are not yet feeding a consistent flow of qualified leads. Over the next four weeks I want to tighten the strategy, optimise the content mix, and launch focused campaigns that turn those three networks into reliable lead engines.
Here’s what I need from you, on a part-time, ongoing basis:
• Audit the existing pages and ads to pinpoint quick wins and bigger opportunities
• Map out a 30-day content and campaign calendar built specifically for lead capture (including suggestions for creative formats, hooks, and CTAs)
• Set up or refine paid campaigns in Ads Manager and LinkedIn Campaign Manager, defining audiences, budgets, and conversion events
• Provide clear tracking KPIs and a simple reporting template so I can see cost-per-lead and overall ROI at a glance
The first full strategy and calendar should be ready inside one month, after which I’ll keep you on for iterative optimisation and weekly performance check-ins. Solid, demonstrable experience generating leads on Facebook, Instagram, and LinkedIn is essential, as is comfort with native analytics, basic funnel mapping, and A/B testing.
If that sounds like your specialty, let’s talk details and get the first milestone underway.
Here’s what I need from you, on a part-time, ongoing basis:
• Audit the existing pages and ads to pinpoint quick wins and bigger opportunities
• Map out a 30-day content and campaign calendar built specifically for lead capture (including suggestions for creative formats, hooks, and CTAs)
• Set up or refine paid campaigns in Ads Manager and LinkedIn Campaign Manager, defining audiences, budgets, and conversion events
• Provide clear tracking KPIs and a simple reporting template so I can see cost-per-lead and overall ROI at a glance
The first full strategy and calendar should be ready inside one month, after which I’ll keep you on for iterative optimisation and weekly performance check-ins. Solid, demonstrable experience generating leads on Facebook, Instagram, and LinkedIn is essential, as is comfort with native analytics, basic funnel mapping, and A/B testing.
If that sounds like your specialty, let’s talk details and get the first milestone underway.